Digital Content Strategist

2 days ago


Bracknell, Bracknell Forest, United Kingdom Berkshire Healthcare NHS Foundation Trust Full time

{"h1": "Content and Digital Manager", "p": "We're seeking an experienced professional to spearhead our digital content strategy and lead the creation and execution of engaging digital content. As a Community and Mental Health Trust, our diverse audience requires a unique approach to content design and delivery, prioritizing inclusivity and accessibility. Our goal is to create a web presence that provides clarity and promotes access to healthcare for vulnerable communities in Berkshire and surrounding counties.", "ul": [{"li": "Develop and execute a comprehensive digital content strategy, aligning with our organizational goals and objectives."}, {"li": "Create and curate high-quality, engaging content for our digital platforms, ensuring consistency and accuracy."}, {"li": "Collaborate with internal stakeholders to identify content needs and requirements, and develop content plans to meet those needs."}, {"li": "Oversee the quality control of content produced by the project team, ensuring it meets our standards and guidelines."}, {"li": "Monitor content performance and produce regular reports summarizing activity and making recommendations for improvements."}], "h2": "Key Responsibilities", "p": "As a Content and Digital Manager, you will be responsible for leading the development and execution of our digital content strategy, creating and curating engaging content, and collaborating with internal stakeholders to identify content needs and requirements. You will also oversee the quality control of content produced by the project team and monitor content performance.", "h3": "Requirements", "ul": [{"li": "Recognized qualification in marketing, communications, or a related field, or extensive experience in a content strategy role."}, {"li": "High standards of written and spoken English."}, {"li": "Ability to comprehend and effectively communicate complex information."}, {"li": "Comprehensive understanding of website structure, labelling, navigation, and search requirements."}], "h4": "What We Offer", "ul": [{"li": "Flexible working options to support work-life balance."}, {"li": "27 days' annual leave rising with service + opportunity to buy and sell."}, {"li": "Generous NHS pension scheme."}, {"li": "Excellent learning and career development opportunities."}, {"li": "Cycle to Work' and car leasing scheme including electric vehicles."}, {"li": "Discounts at hundreds of popular retailers and restaurants."}, {"li": "Staff networks for race, diversity, disabilities, the environment, and armed forces community to support equality."}, {"li": "Generous maternity, paternity, adoption, and special leave."}, {"li": "Free parking across Trust sites."}], "h5": "About Us", "p": "Berkshire Healthcare NHS Foundation Trust is a specialist mental health and community health services trust. Rated 'outstanding' by the CQC, we're committed to providing the best possible care to people across Berkshire. We value diversity and are proud to be a Stonewall Top 100 Employer.", "h6": "Seniority level", "p": "Mid-Senior level", "h7": "Employment type", "p": "Full-time", "h8": "Job function", "p": "Marketing, Public Relations, and Writing/Editing", "h9": "Industries", "p": "Hospitals and Health Care"}



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