Digital Marketing Strategist

15 hours ago

Chippenham, Wiltshire, United Kingdom Rocking Zebra Full time
Rocking Zebra Digital Marketing Specialist

We're seeking a skilled Digital Marketing Specialist to drive our B2B digital marketing strategy forward. As a key member of our marketing team, you'll collaborate with our Digital Marketing Manager to develop and execute campaigns that generate leads, boost brand awareness, and engage our audience on social media.

Key Responsibilities:
  • Develop and implement digital marketing strategies that align with our business goals.
  • Manage and execute paid social media campaigns and Search Engine Marketing (SEM) initiatives.
  • Oversee website updates and improve user experience through content management and website projects.
  • Plan and schedule social media content, tracking performance against key performance indicators (KPIs).
  • Utilize marketing automation tools to drive campaign success and promote our B2B services.
  • Work with our internal design team to create engaging assets for social media, emails, and PPC campaigns.
  • Analyze digital performance using tools like Google Analytics and Salesforce to optimize results.
Requirements:
  • 1-2 years of digital marketing experience in a B2B setting, preferably with knowledge of content writing, marketing automation, and social media.
  • Strong project management skills with a proven track record of delivering campaigns from start to finish.
  • Excellent communication skills, including copywriting, proofreading, and editing.
  • Strong organizational skills and the ability to juggle multiple projects simultaneously.
  • Experience using website content management systems, social media management tools, and analytics platforms.
What We Offer:
  • A supportive, safety-first workplace with great benefits, including a pension scheme, generous holiday allowance, cycle-to-work scheme, and employee discounts.
  • A hybrid working model that balances flexibility with collaboration.

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