Digital Marketing Specialist
1 day ago
Job Title: Digital Marketing Executive
About the Role:
We are seeking a highly skilled Digital Marketing Executive to join our team at Higher People LTD. As a Digital Marketing Executive, you will be responsible for helping generate sales through digital strategies.
Key Responsibilities:
- Develop and implement digital marketing campaigns to drive sales and revenue growth.
- Conduct market research to stay up-to-date on industry trends and competitor activity.
- Manage and optimize website content, including metadata, URLs, and internal linking structure.
- Monitor and report on website performance using tools such as Google Analytics.
- Manage PPC and CPC campaigns to maximize effectiveness and achieve the best ROI from paid advertising.
- Research and recommend new digital marketing strategies and tools to improve campaign performance.
- Collaborate with cross-functional teams to ensure alignment and effective communication.
Requirements:
- Proven track-record of creating and delivering marketing campaigns to support sales and service.
- Qualification in Marketing, English, or another business-related degree (or relevant marketing qualification).
- Excellent writing skills and content production experience.
- Results-driven with a portfolio of demonstrable success with campaign ROI.
- Experience with website management, SEO, PPC, and CPC.
- Minimum of three years in a digital marketing role.
- Proficiency in Content Management Systems, HTML, Google Search Console, and Social Media Management.
What We Offer:
- Competitive salary and benefits package.
- Opportunities for professional growth and development.
- Collaborative and dynamic work environment.
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