Digital Product Strategist
3 weeks ago
About the Role
We are seeking a talented Digital Product Strategist to join our team on a fixed-term contract for up to 6 months. You will play a pivotal role in leading product management, UX design, digital analytics, and cross-functional teams to develop, manage, and measure product enhancements that drive profit growth, sales, and support our overall business strategy.
This is a hybrid role, requiring two days of on-site collaboration at our Bradford office each week.
Role Responsibilities- Shape the vision, strategy, and long-term roadmap for your assigned group of products across all relevant devices and customer touchpoints.
- Effectively execute the roadmap by managing stakeholder expectations and navigating dependencies across multiple products and teams.
- Collaborate with stakeholders to define a prioritized roadmap based on commercial benefits, UX impact, performance, and business strategy.
- Develop a deep understanding of key user personas, customers, and stakeholders for your assigned products. Collaborate with internal stakeholders to gather business and product requirements, prioritize the backlog, and ensure alignment.
- Clearly document and communicate new requirements to the E-Commerce development team using user stories, personas, acceptance tests, and help break down complex tasks into smaller, deliverable units of value.
- Lead sprint/release planning sessions by working with E-Commerce development counterparts to plan sprints/releases that maximize business value with minimal effort.
- Ensure the successful delivery of agreed-upon product developments and maintain accountability for their performance.
- Continuously monitor and improve key performance indicators (KPIs) related to product development, ensuring alignment with targets.
- Effectively present the product vision, roadmap, KPIs, and execution plans (release/sprint plans) to stakeholders.
- Proven experience in product ownership within a digital environment.
- Ability to collaborate with diverse stakeholders to develop a prioritized roadmap based on transparent scoring that combines commercial benefits, UX impact, and strategic relevance.
- Demonstrated ability to deliver agreed-upon product developments effectively.
- Experience working with company leadership and executives to define the product strategy and roadmap.
- Strong analytical skills and the ability to assess market segments, products, vendors, and complex technologies for alignment with financial targets, strategic initiatives, and product goals.
- Advanced understanding of online user experience, online marketing principles, and strategy.
- Experience implementing testing strategies across digital platforms (web, mobile).
- Proven ability to manage cross-functional teams without direct reporting lines.
- Experience with agile project management and lean startup principles.
- Educated to degree level or equivalent business-related qualifications.
- Excellent analytical skills.
- Ability to break down complex problems into manageable steps.
- Strong communication skills.
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