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Marketing Mix Modelling Manager

2 months ago

London, Greater London, United Kingdom Ekimetrics Full time
About the Role

We are seeking a highly skilled Marketing Mix Modelling Manager to join our team at Ekimetrics. As a key member of our team, you will be responsible for leading marketing and customer analytics projects that drive significant value-led transformations for our clients.

Key Responsibilities
  • Steer the client and delivery of Business Model Canvas (BMC) and Marketing Mix Modelling (MMM) models.
  • Manage and coach a small team of 3-10 consultants.
  • Be a HR mentor responsible for the growth of junior employee's career development.
  • Use your knowledge and experience in Marketing Mix Modelling (MMM) to make business-led decisions.
  • Create real valuable actionable insights for clients defining their marketing and strategic direction.
  • Be part of commercial activities including pitching to prospective clients.
  • Steer and manage large global accounts with globally recognised brands.
  • Manage end-to-end analytics projects, including, planning, design, and implementation.
Requirements
  • Strong Knowledge and experience in Marketing Mix Modelling (MMM).
  • Experience working across large data sets.
  • Understanding of media variables/econometrics and prior modelling experience.
  • Experience working with clients and account management.
  • Knowledge and/or understanding of Coding languages such as Python or R.
  • Proficiency in Microsoft Office software such as Word, PowerPoint, and Excel.
  • Degree in Economics/Econometrics, Maths/Statistics, Business Analytics, Data Science or a related field.
  • Interest in working in a fast-paced and driven consultancy environment.
What We Offer
  • Hybrid working (2 days a week in the office).
  • 25 days annual leave (+ Bank Holidays and additional days for tenure).
  • Private healthcare, life insurance, critical illness cover, and professional wellbeing support services (all on entry).
  • Regular socials and events.
  • Group pension scheme.
  • An emphasis on work-life-balance and a strong company culture.
  • Eki.
  • Anniversary gifts for every year of service.
  • Opportunities to develop a dual profile in data science and strategic consulting.
  • Unique training programs and learning opportunities.
  • Opportunities for international mobility.