Digital Marketing Specialist
7 days ago
About the Role:
We are seeking a highly skilled digital marketer to join our team at In Technology Group as a Creative Marketing Executive. As a paid media specialist, you will be responsible for developing and executing paid advertising strategies across various platforms, including Google Ads, Meta, and TikTok.
Key Responsibilities:
- Develop and execute paid advertising strategies to meet business objectives and maximize ROI.
- Monitor, analyze, and optimize campaign performance to ensure alignment with key performance indicators (KPIs).
- Collaborate with cross-functional teams to create engaging ad content and landing pages.
- Drive creative concepts and content ideation to maximize engagement and conversion rates.
Requirements:
- 3+ years of experience in paid digital advertising, with a strong track record of successful campaigns.
- Proficiency in Google Ads, Meta, TikTok, and other advertising platforms.
- Experience in digital marketing tools, including paid/organic social media, email marketing, and e-commerce.
- Knowledge of SEO, SEM, and PPC best practices.
What We Offer:
- Flexible working arrangements to support work-life balance.
- Generous staff discount program.
- Pension scheme with employer contributions.
- Performance-based bonuses to recognize individual and team achievements.
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