Head of Brand Engagement

4 weeks ago


London, Greater London, United Kingdom ENGINEERINGUK Full time
Unlocking Customer Potential

At ENGINEERINGUK, we're on a mission to empower businesses to compete and thrive in the modern data-driven economy. As a key member of our team, you'll play a pivotal role in shaping our brand advertising proposition, driving revenue growth, and delivering exceptional customer experiences.

Key Responsibilities
  • Develop a comprehensive map of the propositional space, identifying revenue opportunities and projecting growth.
  • Collaborate with retail and product teams to create a product portfolio and roadmap that appeals to brand advertising budgets.
  • Drive joint strategy and product development, ensuring commercial requirements and competitive considerations are met.
  • Work with our Head of Measurement to develop plans that prove the effectiveness of our omnichannel offering and drive brand goals.
  • Lead brand engagement pilots with CPG manufacturers and agencies, creating new ways to support brands and leverage Tesco Retail Media capabilities.
  • Identify key commercial partnerships that support business propositions and source agreements with Retail Media Leadership.
  • Represent our brand advertising proposition externally and guide product marketing in their representation of our capabilities.
Requirements
  • Background in CPG brand marketing or strategic planning of media and advertising.
  • In-depth experience in digital advertising and retail media environments.

We're looking for a seasoned professional with a passion for driving business growth and delivering exceptional customer experiences. If you're a strategic thinker with a knack for collaboration and innovation, we'd love to hear from you.



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