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Digital Marketing Strategist

2 months ago

Manchester, United Kingdom In Technology Group Limited Full time

Job Summary

We are seeking a highly skilled Digital Marketing Strategist to join our team at In Technology Group Limited. As a key member of our marketing department, you will be responsible for developing and executing comprehensive marketing strategies to drive business growth and revenue.

Key Responsibilities

  • Search Engine Optimization (SEO): Develop and implement SEO strategies to enhance our online presence and increase website visibility.
  • Pay-Per-Click (PPC) Advertising: Manage and optimize PPC campaigns to drive targeted traffic and achieve marketing objectives.
  • Data Analysis: Analyze and interpret data using Google Analytics 4 to measure the effectiveness of marketing campaigns and drive data-driven decisions.
  • Content Creation: Develop engaging and high-quality content that aligns with our brand and marketing goals.
  • Copywriting: Craft compelling and persuasive copy for various marketing materials, including websites, emails, and social media.
  • Graphic Design: Create visually appealing graphics and marketing materials to support campaigns and promotions.

Requirements

  • Proven experience in digital marketing, including SEO, PPC, and data analysis.
  • Strong content creation and copywriting skills.
  • Proficiency in graphic design tools and software.
  • Ability to analyze data and generate actionable insights.
  • Excellent communication and project management skills.
  • Ability to work independently and as part of a collaborative team.

What We Offer

  • Competitive salary of £40k DOE.
  • Hybrid working model with 3 days onsite in our office.
  • Share scheme available.
  • Private healthcare.