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Head of Retail Marketing

2 months ago

Leeds, Leeds, United Kingdom Elevation Recruitment Group Full time
About the Role

We are seeking a highly skilled and experienced Marketing Director to join our team at Elevation Recruitment Group. As a key member of our Marketing Division, you will be responsible for developing and executing the retail marketing strategy and plans that drive business growth and elevate brand awareness.

Key Responsibilities
  • Marketing Strategy and Planning: Develop and execute the retail marketing strategy and plans that align with the company's overall business objectives.
  • Team Leadership: Lead and inspire a developing retail marketing team, fostering a culture of fearless creativity and continuous improvement.
  • Brand Management: Ensure brand consistency, quality control, and adherence to brand guidelines across all marketing collateral.
  • Collaboration and Communication: Facilitate effective communication and collaboration with the wider enterprise marketing team, product, technology, sales, and sales enablement to ensure marketing initiatives are integrated seamlessly into the overall business strategy.
  • Customer Insights: Conduct market research to identify trends, competitor activities, and opportunities for growth, and build on these insights to drive business decisions.
  • Budget Management: Manage budgets across all retail product brands, providing regular reports and insights, and demonstrating strong ROI.
Requirements
  • Education: Degree in Business or Marketing, and a diploma in turning ideas into marketing marvels.
  • Experience: Proven track record in digital marketing, with a strong analytical mindset and excellent ability to influence business decisions.
  • Skills: Exceptional writing and presentation skills, with the ability to navigate the marketing universe autonomously while juggling projects.
  • Personal Qualities: Self-starter, creative, and tenacious, with the ability to build meaningful relationships and work collaboratively.