Senior Marketing Director
2 weeks ago
About the Role:
Majorplayers is seeking a highly skilled Senior Marketing Director to lead our marketing efforts and drive business growth. As a key member of our team, you will be responsible for developing and executing our annual marketing plan, as well as managing our digital marketing campaigns across various platforms.
Key Responsibilities:
- Lead Generation: Work closely with our sales team to attain new clients, retain existing ones, and identify opportunities for up-selling and cross-selling.
- Brand Marketing: Ensure our brand is well-positioned in the market and effectively communicated to our target audience.
- Digital Marketing: Manage our digital marketing campaigns, including social media, Google Ads, and other online platforms, and present results to our clients on a monthly basis.
- Marketing Collateral: Develop sales presentations, brochures, case studies, and other marketing materials to support our sales efforts.
- External Communications: Manage our relationships with external PR agencies and ensure effective communication with our clients and stakeholders.
- Market Trends: Stay up-to-date with the latest market trends and leverage insights to inform our marketing strategies.
Requirements:
- Marketing Background: A strong marketing background, preferably in the financial services industry.
- Brand Experience: Experience working with brands and developing marketing strategies to drive business growth.
- Lead Generation: Proven track record of generating leads and developing annual marketing plans.
- Strategic Thinking: Ability to think strategically and execute campaigns effectively.
What We Offer:
- Competitive Salary: Up to £65,000 (prorated to 3 days a week).
- Discretionary Bonus: Opportunity to earn a discretionary bonus based on performance.
- Private Healthcare: Private healthcare coverage for you, your spouse, and dependents.
- Life Insurance: 4x your salary in life insurance coverage.
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