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Lead Social Media Strategist

2 months ago


Hertfordshire, United Kingdom Haven Full time
Lead Social Media Strategist
Hemel Hempstead (Hybrid – 50% of working week in office)
Competitive salary, bonuses, and benefits


The Haven social media division is undergoing a significant transformation.

As a key component of Bourne Leisure (alongside Warner Hotels), Haven is experiencing growth, with social media playing a pivotal role in our marketing strategy, particularly focusing on platforms like TikTok and Instagram.

With increased visibility across the organization and a new Head of Department steering innovative directions, you will have the creative freedom to develop concepts, immerse yourself in our community, and witness your ideas come to fruition.

This position is ideal for an Account Manager from an agency background or someone with relevant in-house experience.

Your Responsibilities:

To learn, grow, and become proficient in a vital area of the business by:

  • Leading the strategy and execution of the content calendar, including planning, ideation, and implementation
  • Acting as the Social Media Manager in their absence
  • Identifying and collaborating with suitable influencers to enhance brand content and campaigns across Instagram and TikTok
  • Partnering closely with the content team to create on-brand, engaging content
  • Facilitating cross-channel initiatives
  • Conducting reporting, analysis, and channel administration
  • Engaging in social media responses as needed
What We Seek:

  • Advanced understanding of social media platforms, particularly Instagram and TikTok
  • Strong project management capabilities
  • Enthusiasm – you will be joining a dynamic team that thrives on idea generation
  • Solid knowledge of social media analytics and key performance indicators
  • Proficiency in writing in the brand's tone of voice
  • Excellent grammar and attention to detail in written communications
  • Strong analytical abilities
  • A wealth of creative ideas, understanding what constitutes great content

Above all, you should be a proactive self-starter who can adapt to changing priorities with ease.


What We Offer:

  • Generous holiday allowance that increases with service, plus a 'Holiday Buy Scheme'
  • Annual performance bonus
  • 20% discount on Haven and Warner Hotels holidays for you, family, and friends
  • Comprehensive wellbeing support
  • Access to the Bourne Leisure corporate box at the O2 Arena, London
  • Exclusive discounts with corporate partners
  • Exciting career development opportunities, including learning and development programs such as apprenticeships and degrees
  • Enhanced family-friendly policies and pay (eligibility criteria apply)
About Us:
We are part of the award-winning Bourne Leisure family, which includes Haven and Warner Hotels. Our team consists of 9,000 dedicated members across 39 beautiful seaside locations, with our headquarters located in Hemel Hempstead.

Our Work Culture:
Our employees and the teams they form are the foundation of a professional experience with us. At Haven, we pride ourselves on our Breath of Fresh Air culture, which emphasizes valuing and supporting every team member. We prioritize openness and transparency in our interactions, allowing our team members to express their authentic selves.

We operate a hybrid working model, meaning 50% of your working week will be spent in the office, occasionally on-site, or at external events.


Recruitment Process:

The interview process may consist of up to three stages and could include a presentation or skills assessment, depending on the role.

Please reach out if you require additional support or specific arrangements to enable you to perform at your best during this process. Our commitment to diversity, equity, and inclusion is unwavering and central to our mission.