Senior Paid Search Specialist

1 month ago

Brighton, Brighton and Hove, United Kingdom ADLIB Full time
Job Opportunity

We are seeking a highly skilled Senior PPC Executive to join our team at ADLIB. As a Senior PPC Executive, you will be responsible for leading Paid Search campaigns and driving growth for our clients across various industries.

Key Responsibilities
  • Manage and optimize PPC campaigns across multiple platforms, ensuring alignment with broader marketing strategies.
  • Apply in-depth knowledge of Google Ads to enhance performance across different campaign types, including Shopping, Search, Display, and Performance Max.
  • Utilize PPC tools such as Google Merchant Center, Google Ads/Microsoft Ads Editor, and digital reporting software to monitor, analyze, and improve campaign effectiveness.
  • Handle complex and international PPC accounts, ensuring precision and consistency in execution.
  • Implement and manage performance marketing automation tools, including scripts and in-house or external software.
  • Innovate and execute campaigns with a focus on testing, measuring, learning, and scaling successful strategies.
Requirements
  • Experience in a similar Paid Search role within an agency environment, managing PPC accounts for B2C and B2B accounts.
  • Comprehensive knowledge of Google Ads, with proven experience across various campaign types such as Shopping, Search, Display, and Performance Max.
  • Proficiency in using PPC tools like Google Merchant Center, Google Ads/Microsoft Ads Editor, and digital reporting platforms such as Google Data Studio.
  • Experience managing international accounts.
  • Familiarity with performance marketing automation.
  • The ability to innovate and take initiative, with a focus on testing, learning, and scaling successful strategies.
What We Offer

Competitive salary based on experience, hybrid working, flexible working hours, early Friday finishes, 25 days holiday, training budget, and lots more.

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