Visual Brand Strategist

3 weeks ago

London, Greater London, United Kingdom House of Commons Full time

Job Overview

House of Commons

The House of Commons represents a unique and dynamic environment at the core of the UK's vibrant democratic framework.

Our dedicated team of over 3,000 professionals ensures the effective daily operations of the House, providing essential services to Members of Parliament, their teams, and the broader parliamentary community.

Role Summary

The Communications Office oversees the strategic communications framework for the House of Commons, managing both internal and external messaging on behalf of the institution. This includes learning and development initiatives for the profession and executing significant communications efforts in collaboration with the House of Lords. The team operates within the Executive Office, offering comprehensive support in areas such as branding, design, social media, photography, press relations, and strategic communication planning.

Position Responsibilities

The Brand Designer position is pivotal in establishing and maintaining brand standards. You will collaborate with design colleagues, the broader Communications Office, and content creators to refine our brand identity strategy, ensuring a clear and engaging brand voice, tone, and visual language that resonates with our audiences.

In partnership with the Head of Visual Brand and the Creative Lead, you will guide the future trajectory of the House of Commons brand identity, working closely with colleagues to enhance understanding of the significance and impact of visual communications throughout Parliament. Your role will also involve managing a Mid-Weight Designer and advising various teams on best practices while championing innovative design approaches.

As the Brand Guardian, you will oversee the application of our identity systems by internal teams and external partners. You will provide guidance and support to colleagues across Parliament, ensuring consistent interpretation and application of our brand identities at all levels and developing self-service resources and toolkits for teams.

Key Responsibilities Include:

  • Leading the development and management of brand standards, collaborating with design teams and content creators to shape our brand identity strategy.
  • Utilizing specialized knowledge to oversee the creation and maintenance of our identity systems and guidelines, guiding teams and external partners in their application.
  • Promoting cohesive design practices across the organization, educating others to create on-brand experiences and contributing to the development of training workshops.

Candidate Profile

To excel in this role, you should possess:

  • Extensive experience in brand identity management and strong stakeholder engagement skills to effectively uphold brand standards in a complex organization.
  • A high level of creativity with a proven track record of delivering engaging and innovative designs for both digital and print mediums.
  • The ability to work collaboratively and flexibly within a team, fostering cross-departmental cooperation to build a culture of collaboration.
  • Excellent organizational skills, capable of prioritizing tasks effectively and delivering high-quality work under tight deadlines.
  • Strong communication abilities, particularly in influencing decision-makers and articulating design concepts to non-design stakeholders.

Compensation and Benefits

In addition to a competitive salary, the House of Commons contributes significantly towards your membership in the Civil Service Defined Benefit Pension scheme. Additional benefits include:

  • 30 days of annual leave, increasing to 35 days after your first full leave year.
  • Access to comprehensive training and development opportunities.
  • Flexible working arrangements.
  • Interest-free loans for season tickets and bicycles.

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