Digital Campaign Merchandiser

4 weeks ago

Yeovil, Somerset, United Kingdom Screwfix Full time
Overview

Screwfix is a leading retailer in the UK, known for its fast-paced and dynamic environment. We're seeking a talented Digital Campaign Merchandiser to join our team and contribute to our digital strategy.

Responsibilities
  • Campaign Management: Plan, coordinate, and execute digital campaigns to drive sales and revenue.
  • Homepage Optimization: Manage and optimize homepage content to ensure a seamless user experience.
  • Cross-Functional Collaboration: Work closely with Buying, Commercial Planning, Design, Marketing, and Digital teams to ensure cohesive campaigns.
  • Accessibility: Ensure all digital assets are accessible and optimized for both Mobile and Desktop.
  • Performance Feedback: Provide insights and suggestions to enhance campaign performance.
  • Design Briefs: Prioritize and manage design briefs to ensure timely and clear communication.
  • Campaign Support: Assist the Digital Trading Team in delivering effective campaign offers.
  • Banner Management: Brief and upload campaign merchandising banners.
  • Team Management: Lead and support a Campaign Assistant.
  • Performance Analysis: Measure and report on campaign performance, making data-driven recommendations.
  • A/B Testing: Conduct tests to maximize revenue and conversion.
  • Timely Adjustments: Implement necessary changes to campaigns efficiently.
  • Strategic Planning: Collaborate with Marketing & Commercial teams for future campaign plans.
  • Competitor Insight: Stay updated on competitor activity to drive improvements.
Qualifications
  • Experience: 2+ years in ecommerce.
  • Analytical Skills: Data-driven with experience in tools like ContentSquare, Bloomreach, GA360, or GA4.
  • Multi-Tasking: Ability to manage multiple priorities under pressure.
  • Enthusiasm: Flexible, motivated, and target-driven.
  • Creative Briefing: Proven ability to shape online creative for promotions.
  • Influence: Strong motivational and influencing skills.
  • People Management: Preferable experience in managing teams.
Why Join Screwfix?
  • Innovative Environment: Be part of a team that drives change and embraces fresh ideas.
  • Collaborative Culture: Work in a matrix, cross-functional environment that values effective communication and shared goals.
  • Growth Opportunities: Develop your career with continuous learning and improvement.

Screwfix is committed to building a better future for our community and our planet. We're doing everything we can in six key areas: eliminating carbon emissions, reducing and recycling waste, sourcing responsibly, keeping products in use for longer, selling more sustainable products, and providing sustainable packaging. We're on a mission to put sustainability at the forefront of everything we do. Join us.

We believe in equity for all. Our company culture is built on teamwork, and we value effective communication and shared goals. We're a company that drives change and embraces fresh ideas. We're committed to building a better future for our community and our planet.

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