Digital Marketing Specialist
1 day ago
Allegiance Group is seeking a skilled Marketing Specialist to drive digital marketing initiatives and contribute to the success of our e-commerce team.
AI-Assisted Content Creation:
- Utilize AI tools like ChatGPT to craft personalized, on-brand marketing content.
- Manage campaigns using Google Ads, GA4, and Google Tag Manager, tracking performance and delivering actionable insights.
Campaign Collaboration:
- Collaborate with internal teams and external partners to implement, optimize, and refine marketing campaigns.
- Analyze website and campaign performance, providing data-driven recommendations.
Audience Targeting:
- Develop and refine targeting strategies to reach key audience segments.
- Stay up-to-date with the latest trends, tools, and best practices in digital marketing.
Requirements:
- Minimum 2 years' experience in digital marketing, campaign management, and analytics.
- Experience using AI tools like ChatGPT for content creation.
- Analytical mindset with the ability to interpret data and recommend improvements.
- Knowledge of SEO and SEM best practices.
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Bath, Bath and North East Somerset, United Kingdom Allegiance Group Full time{"title":"Marketing Specialist Role","subtitle":"Drive Digital Marketing Success","content":"Allegiance Group is seeking a skilled Marketing Specialist to drive digital marketing success. As a key member of our team, you will be responsible for creating and executing effective marketing campaigns that engage our target audience and drive business growth.Key...
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Bath, Bath and North East Somerset, United Kingdom Allegiance Group Full time{"title":"Marketing Specialist Role","subtitle":"Drive Digital Marketing Success","content":"Allegiance Group is seeking a skilled Marketing Specialist to drive digital marketing success. As a key member of our team, you will be responsible for creating and executing effective marketing campaigns that engage our target audience and drive business growth.Key...
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