Hanoi - Marketing and Outreach Coordinator - National Only

3 weeks ago

Peterborough, Peterborough, United Kingdom Save the Children Full time

KEY AREAS OF RESPONSIBILITY

Communications

  • Oversee communication and branding needs from associated donors and stakeholders within the LEARN initiative;
  • Develop and/or update the communication and visibility strategy for LEARN projects;
  • Lead the creation and/or enhancement of communication materials for LEARN projects, including visual content, narratives, and social media posts;
  • Review communication-related terms of reference for LEARN projects as necessary;
  • Provide communication contributions from LEARN projects for the Country Office's platforms (including the organization’s website, social media channels, newsletters, and local media outlets) for reporting and resource gathering;
  • Capture photos and videos of significant events within the LEARN program as needed;
  • Gather inputs (interviews, visuals, stories) and draft content for communication materials when required;
  • Collaborate with LEARN project teams in planning, monitoring, evaluation, accountability, and reporting on communication and campaign efforts;
  • Work alongside the REALM project officer to document and communicate project evidence and best practices to support advocacy initiatives and achieve project outcomes on a larger scale;
  • Maintain and foster relationships with relevant stakeholders regarding communication products such as case studies, visuals, and video content;
  • Ensure the visibility of Save the Children in all communications related to the LEARN Program;
  • Assist with the Country Office's communication tasks and activities as needed.

Marketing

  • In partnership with the New Business Development team, develop marketing materials that effectively convey the impact and successes of Save the Children’s programs to a broad audience, including donors and stakeholders;
  • Support fundraising initiatives as requested by stakeholders through the creation of compelling marketing content and campaigns;
  • Utilize diverse marketing channels, including digital platforms, to enhance the reach and visibility of the Country Office's initiatives;
  • Monitor and assess the effectiveness of marketing campaigns and modify strategies as necessary to improve results;
  • Ensure all marketing activities adhere to Save the Children’s policies and branding guidelines, as well as donor and governmental regulations.

Media Engagement

  • Actively engage with local media to elevate Save the Children’s public profile and disseminate messages that foster understanding and acceptance among the general public, partners, and beneficiaries;
  • Assist in reviewing (and developing if necessary) media engagement materials, including press kits, press releases, and informational documents;
  • Lead media field visits for the LEARN program as assigned;
  • Ensure compliance with relevant procedures and protocols for media content approvals, in accordance with local laws.

Capacity Building

  • Enhance the capabilities of project staff and partners within the LEARN program to comprehend advocacy, campaign, and communication strategies, tools, and requirements.

The responsibilities outlined above are not exhaustive, and the post holder may be required to undertake additional duties within the scope of their skills and experience, including support for Country Office communications and advocacy, and potential adjustments to the job description.

BEHAVIORS (Values in Practice)

Accountability:

  • Takes responsibility for decision-making, resource management, and exemplifying Save the Children’s values;
  • Ensures that the team and partners are accountable for their responsibilities, providing them with the autonomy to deliver effectively while offering necessary support for performance improvement.

Ambition:

  • Sets challenging goals for themselves and their team, taking ownership of personal development and encouraging others to do the same;
  • Shares their vision for Save the Children widely, engaging and motivating others;
  • Adopts a future-oriented mindset, thinking strategically on a global scale.

Collaboration:

  • Builds and maintains effective relationships with team members, colleagues, partners, and supporters;
  • Values diversity as a source of competitive advantage;
  • Is approachable, a good listener, and easy to communicate with.

Creativity:

  • Encourages and develops innovative solutions;
  • Is willing to take calculated risks.

Integrity:

  • Demonstrates honesty and promotes openness and transparency.

Qualifications:

  • University degree in marketing, communications, public relations, journalism, or related fields;

Experience:

  • Minimum of 3 years of experience in marketing, communications, or public relations;
  • Proven track record in developing and executing marketing and communication strategies;
  • Experience in digital marketing and content creation;
  • Experience in the nonprofit sector is advantageous;
  • Experience in international or multicultural settings.

Skills:

  • Strong verbal and written communication skills in both Vietnamese and English;
  • Ability to craft compelling content for various channels, including case studies, social media, websites, newsletters, and press releases;
  • Creativity and innovative thinking to design unique marketing campaigns and content;
  • Knowledge of SEO, SEM, Google Analytics, and other digital marketing tools;
  • Familiarity with newsletter platforms (e.g., Mailchimp, GetResponse) and marketing automation tools;
  • Proficiency in graphic design software (e.g., Adobe Creative Suite) and video editing tools;
  • Strong organizational skills, including time management and the ability to meet deadlines under pressure;
  • Willingness to travel frequently to remote locations and work effectively in a virtual team environment;
  • Commitment to and understanding of Save the Children’s aims, values, and principles, including child rights-based approaches.

Additional Responsibilities

  • The duties outlined above are not exhaustive, and the role holder may be required to undertake additional responsibilities within the scope of their skills and experience.

Equal Opportunities

The role holder is expected to perform their duties in accordance with Save the Children’s Equal Opportunities and Diversity policies and procedures.

Child Safeguarding:

We are committed to keeping children safe, and our selection process includes rigorous background checks to reflect this commitment to child protection.

Health and Safety:

The role holder is required to carry out their duties in accordance with Save the Children’s Health and Safety policies and procedures.

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