Hanoi - Communications and Marketing Specialist - National Candidates Only

3 weeks ago

Peterborough, Peterborough, United Kingdom Save the Children Full time

KEY AREAS OF RESPONSIBILITY

Communications

  • Oversee communications and branding requirements from associated donors and stakeholders within the LEARN initiative;
  • Develop and/or update the communication and visibility strategy for LEARN projects;
  • Lead the creation and/or enhancement of communication materials for LEARN initiatives, including photography, videography, success stories, and social media content;
  • Review communication-related Terms of Reference for LEARN projects as necessary;
  • Provide communication contributions from LEARN projects for the Country Office's platforms (website, social media, newsletters, local media, etc.) and for reporting and resource collection;
  • Capture photos and videos of significant events related to the LEARN program as needed;
  • Gather inputs (interviews, visuals, narratives) and draft content for communication materials when required;
  • Collaborate with LEARN project teams in planning, monitoring, evaluation, accountability, and reporting on communication and campaign efforts;
  • Work alongside the REALM project officer to document and communicate project evidence and best practices to support and inform the advocacy plan and achieve project outcomes at scale;
  • Maintain and foster relationships with relevant stakeholders regarding communication products such as success stories, images, and video clips;
  • Ensure the visibility of Save the Children in all communications related to the LEARN Program;
  • Assist with the Country Office's communication tasks and activities as required.

Marketing

  • In partnership with the NBD team, develop marketing materials that effectively convey the impact and successes of Save the Children's programs to a broad audience, including donors, stakeholders, and the public;
  • Support fundraising efforts as requested by stakeholders through the creation of engaging marketing content and campaigns;
  • Utilize diverse marketing channels, including digital platforms, to enhance the reach and visibility of the Country Office's initiatives;
  • Assess and evaluate the effectiveness of marketing campaigns and modify strategies as necessary to optimize results;
  • Ensure compliance of all marketing activities with Save the Children's policies and branding guidelines, as well as donor and governmental regulations.

Media Engagement

  • Actively engage local media to elevate Save the Children's public profile and disseminate messages that can effectively communicate relevant information and gain acceptance from the public, partners, and beneficiaries;
  • Assist in reviewing (and developing if necessary) media engagement materials, including media kits, press releases, and information sheets;
  • Lead media field visits related to the LEARN program as assigned;
  • Ensure all media content receives the necessary approvals in accordance with Save the Children's procedures and relevant Vietnamese laws.

Capacity Building

  • Enhance the capabilities of project staff and partners within the LEARN program to understand advocacy, campaign, and communication strategies, tools, and requirements.

The responsibilities outlined above are not exhaustive, and the role holder may be required to undertake additional duties that align with their skills and experience, including support for Country Office communications and advocacy efforts.

BEHAVIORS (Values in Practice)

Accountability:

  • Takes responsibility for decision-making, resource management, and exemplifying Save the Children values.
  • Ensures that the team and partners are accountable for their responsibilities, providing them with the autonomy to deliver effectively while offering necessary support for performance improvement.

Ambition:

  • Sets challenging goals for themselves and their team, taking ownership of personal development and encouraging the same in others.
  • Shares a personal vision for Save the Children widely, engaging and motivating colleagues.
  • Thinks strategically and globally, with a future-oriented mindset.

Collaboration:

  • Builds and maintains effective relationships with team members, colleagues, partners, and supporters.
  • Values diversity as a source of competitive advantage.
  • Is approachable, a good listener, and easy to communicate with.

Creativity:

  • Encourages and develops innovative solutions.
  • Is willing to take calculated risks.

Integrity:

  • Demonstrates honesty and promotes openness and transparency.

Qualifications:

  • University degree in marketing, communications, public relations, journalism, or related fields.

Experience:

  • A minimum of 3 years of experience in marketing, communications, or public relations.
  • Demonstrated experience in developing and executing marketing and communication strategies.
  • Experience in digital marketing and content creation.
  • Experience in the nonprofit sector is advantageous.
  • Experience in international or multicultural settings.

Skills:

  • Strong verbal and written communication skills in both Vietnamese and English.
  • Ability to create engaging content for various channels, including case studies, social media, websites, newsletters, and press releases.
  • Creativity and innovative thinking to design unique marketing campaigns and content.
  • Knowledge of SEO, SEM, Google Analytics, and other digital marketing tools.
  • Familiarity with newsletter platforms (e.g., Mailchimp, GetResponse) and marketing automation tools.
  • Proficiency in graphic design software (e.g., Adobe Creative Suite) and video editing tools.
  • Strong organizational skills, including time management and the ability to meet deadlines under pressure.
  • Willingness to travel frequently to remote locations and work effectively in a distributed team environment.
  • Commitment to and understanding of Save the Children’s aims, values, and principles, including child rights-based approaches.

Additional Responsibilities

  • The duties outlined above are not exhaustive, and the role holder may be required to perform additional tasks that align with their skills and experience.

Equal Opportunities

The role holder is expected to perform their duties in accordance with Save the Children’s Equal Opportunities and Diversity policies and procedures.

Child Safeguarding:

We are committed to keeping children safe, and our selection process includes rigorous background checks to reflect this commitment to protecting children from abuse.

Health and Safety:

The role holder is required to perform their duties in accordance with Save the Children’s Health and Safety policies and procedures.

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