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Area Sales and Marketing Director
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Area Sales and Marketing Director
1 month ago
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Senior Marketing Professional
2 months ago
Innovate Tax is a leading global tax technology business, renowned for its innovative solutions and products that help clients manage global indirect tax with automation. Headquartered in the UK, with regional offices in the UAE, the US, and India, we're proud of our portfolio of automated solutions and products.
We're seeking an experienced marketer to join our team, bringing a fresh perspective and expertise to drive our marketing efforts forward. As a dynamic and enthusiastic Senior Marketing Executive, you'll play a key role in planning, executing, and evaluating a wide range of digital marketing campaigns across email, web, social, and more.
Key Responsibilities- Collaborate with the Marketing Manager and team to develop and implement marketing strategies that drive lead generation, prospect engagement, and brand awareness.
- Contribute to the creation and delivery of multi-channel marketing campaigns, including email, web, social, and paid advertising.
- Manage social channels, including paid campaigns, to engage with our audience and build brand awareness.
- Develop and analyze PPC and other digital advertising campaigns to optimize performance and drive results.
- Create and deliver high-quality content, including written and design projects, to support our marketing efforts.
- Work closely with the Sales Team to support sales initiatives and opportunities.
- Participate in the creation of quarterly and annual marketing plans to ensure alignment with business objectives.
- Monitor and report on marketing performance across digital channels to inform future marketing strategies.
- At least three years of experience in a B2B marketing role, preferably in the technology industry.
- Proven track record of running successful marketing campaigns and driving results.
- Experience with email marketing, social media management, and content creation.
- Working knowledge of basic HTML and web analytics, including Google Ads.
- Experience with CRM software and database management.
- Proficiency with Microsoft 365 and Adobe Creative Suite.
- Strong interpersonal and communication skills, with the ability to work collaboratively with colleagues and stakeholders.
- Assertive and empathetic colleague, with the ability to understand and meet the needs of colleagues and clients.
- Good analytical and problem-solving skills, with the ability to work independently and as part of a team.
We're committed to embodying our core values in everything we do:
- Respect – we respect ourselves, our colleagues, our clients, and our differences.
- Look for the opportunity – we always aim to innovate and improve, never accepting the status quo.
- Make your good better – we strive to excel at the things we're good at and seek to improve our knowledge, expertise, and ourselves.
- Always deliver – we take ownership of what we do and if we say we'll do something, we'll do it.
- Go above and beyond – we always make the effort to go the extra mile to impress our colleagues and clients.
