Digital Channel Strategist

2 weeks ago

London, Greater London, United Kingdom GroupM Full time

GroupM is a global media investment management company renowned for its data-driven approach and innovative solutions. We partner with leading brands to navigate the ever-evolving media landscape and achieve their marketing objectives.

Position: Digital Channel Strategist

We are seeking a highly motivated and experienced Digital Channel Strategist to join our team. In this role, you will play a pivotal part in developing and executing cross-channel digital strategies for our prestigious clients, including Unilever, Blackrock, and Qualcomm.

Responsibilities:
  • Lead the development and implementation of comprehensive digital marketing strategies across various channels, such as search engine optimization (SEO), pay-per-click (PPC) advertising, social media marketing, and content marketing.
  • Conduct in-depth market research and competitive analysis to identify trends and opportunities for growth.
  • Collaborate closely with internal teams, including creative, analytics, and account management, to ensure seamless campaign execution and optimization.
  • Manage and mentor a team of digital specialists, fostering a culture of collaboration and continuous learning.
  • Track and analyze campaign performance metrics, providing insightful reports and recommendations to clients.
Requirements:
  • Proven experience in developing and executing successful digital marketing campaigns across multiple channels.
  • Strong analytical skills with a data-driven approach to decision-making.
  • Excellent communication, presentation, and interpersonal skills.
  • Knowledge of industry best practices and emerging trends in digital marketing.
  • Experience managing and motivating teams.

If you are a passionate and results-oriented digital marketing professional seeking to make a significant impact, we encourage you to apply.

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