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Digital Transformation and Website Lead
2 months ago
MHR is a leading provider of HR, payroll, finance, and integration solutions software and services. We're a progressive organisation that values innovation, collaboration, and sustainability.
We're seeking a highly skilled Digital Experience and Website Manager to lead the design, development, and enhancement of our website and digital presence. As a key member of our team, you'll be responsible for optimising our website for performance, usability, and customer satisfaction, ensuring it aligns with our brand and audience expectations.
Key Responsibilities:- Website Management:
- Lead the design and functionality of MHR's website, ensuring a seamless user experience.
- Oversee the creation, modification, and enhancement of web pages, functionality, and content to drive traffic and revenue.
- Understand MHR's target audience and brand identity to tailor the website experience accordingly.
- Identify and resolve technical issues or bugs, coordinating with internal teams and external partners as necessary.
- Ensure the website complies with relevant laws and regulations.
- Performance Analysis:
- Monitor and report on key website performance metrics, including load times, site visits, and conversion rates.
- Evaluate the impact of new changes and identify areas for further optimisation.
- Provide data-driven recommendations and briefs for necessary website improvements.
- Customer Experience Optimisation:
- Design and implement a streamlined online customer journey to enhance user experience and support the buying process.
- Optimise website content, navigation, and search functionality to ensure a seamless experience.
- Identify user pain points and implement personalisation strategies to increase relevance and customer satisfaction.
- Conversion Rate Optimisation:
- Analyse user behaviour, marketing metrics, and customer journeys to develop strategies for improving website design, content, and overall functionality.
- Conduct A/B testing to determine the most effective website elements for driving conversions.
This role requires a blend of technical expertise, creative problem-solving, and strong project management skills to drive continuous improvement in MHR's digital presence.
Benefits:
- Access to over 60 internal training courses, professional qualifications, and cross-departmental mentoring and coaching programs.
- 24/7 access to a GP through SmartHealth for you and your family, confidential mental health support, and paid sick leave.
- Ability to purchase or sell additional holiday days beyond the standard 25 days and bank holidays.
- Monthly employee recognition program and departmental awards.
- Referral bonus scheme of up to £2,000.
- Employee-led social events such as running clubs, football teams, book clubs, and bake-offs.
- On-site subsidised restaurants offering a variety of fresh meals daily.
- Opt-in benefits schemes such as private medical insurance and dental coverage.