Senior PR Manager

6 days ago

London, Greater London, United Kingdom Hanson Search Full time

About the Role

Hanson Search is seeking a highly skilled PR Manager to join our Corporate Marketing team. As a key member of the team, you will be responsible for overseeing campaign excellence across multiple categories and consumer tech products.

Key Responsibilities

  • Develop and execute top-tier PR campaigns for flagship product launches and cross-category initiatives.
  • Advise senior stakeholders on PR strategies and budget utilization.
  • Broaden brand awareness beyond the tech audience.
  • Ensure a comprehensive approach to campaigns, from strategy to execution and reporting.
  • Maintain a strong partnership with our PR agency to achieve positive outcomes.
  • Mentor junior team members in campaign execution.
  • Collaborate with the Senior Campaigns Manager on measuring and demonstrating campaign impact.
  • Support executive profiling through related campaigns.

Requirements

  • Background in global consumer PR campaigns, with experience in the tech sector not required.
  • Strong skills in stakeholder engagement and the ability to influence at all levels.
  • A creative, outgoing approach to campaign work, with a passion for generating innovative ideas.
  • Strategic experience in building and executing PR plans for major consumer brands.
  • Passion for cultural trends and a collaborative, positive mindset.
  • Problem-solving skills with the ability to think quickly.
  • In-depth knowledge of PR measurement and business impact.
  • Experience influencing and collaborating with senior stakeholders.
  • Excellent communication and relationship-building abilities.
  • Attention to detail and a willingness to challenge the status quo.
  • Strong experience with lifestyle brands and high-profile partnerships.
  • Event management experience (product launch desirable, but not essential).

What Success Looks Like

  • Increased awareness and consideration of our products and services.
  • Protection and enhancement of brand reputation.
  • Reaching a broader audience beyond tech.
  • A motivated and supported team culture.
  • Success is measured through volume, sentiment, share of voice, and customer engagement.
  • Improved campaign efficiency and reduced budget wastage.

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