Brand Marketing Leader

2 weeks ago

Haddenham, Buckinghamshire, United Kingdom McCormick Full time

About McCormick

McCormick & Company, Incorporated is a global leader in flavor and spice solutions. We are committed to enriching lives through flavorful experiences by providing innovative products and services that enhance culinary creativity.

Brand Marketing Leader - EMEA

Do you possess a keen eye for marketing strategies and a passion for elevating brand communication? We seek a Brand Marketing Leader to spearhead our EMEA team with innovative and strategic direction. Reporting to the VP of Global Brand Marketing and Media, you will be instrumental in driving consumer communication efforts to amplify sales and maximize returns.

Key Responsibilities:
  • Collaborate with cross-functional teams to develop and implement impactful brand marketing strategies across digital, social, and traditional channels.
  • Craft and execute global media strategies aligned with company objectives.
  • Integrate consumer insights into effective communication strategies.
  • Manage local agencies specializing in creative, media, digital, social, and public relations.
  • Stay abreast of global media trends and provide thought leadership to the executive team.
  • Mentor and develop a high-performing team while fostering strong relationships with regional and market teams.
Required Qualifications:
  • Bachelor's Degree in Marketing or a related field.
  • Proven experience in fast-moving consumer goods (FMCG) marketing, digital transformation, and agency management.
  • Strong project management and leadership skills.
  • Expertise in business and brand planning, market research, and consumer communications.
  • Ability to effectively collaborate across geographical boundaries and manage agency relationships.
Preferred Qualifications:
  • Master of Business Administration (MBA) preferred.
  • Experience in consumer-packaged goods marketing and team management.
  • Fluency in English and ideally French.

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