Product Launch Strategist

2 weeks ago

London, Greater London, United Kingdom Thredd Full time

Exciting Opportunity: Product Launch Strategist Position

About Thredd:

We are a leading player in the global payments sector, leveraging cutting-edge technology and innovative solutions to process transactions for top FinTechs and digital banks worldwide.

About the Role:

The Product Launch Strategist will be a key player in driving the success of our new products in the market. Working closely with internal teams, you will ensure smooth product launches and sustained performance post-launch.

Key Responsibilities:

  • Develop and execute a comprehensive product launch strategy
  • Define product positioning and messaging to resonate with target audiences
  • Create launch plans with timelines and budgets to ensure successful market entry
  • Identify and leverage distribution channels for maximum sales reach and market penetration
  • Manage budget and resources for commercialisation activities to drive business growth
  • Communicate product launch status and progress to stakeholders and key partners
  • Collaborate with external partners to introduce new products and drive market adoption
  • Analyze market research and customer feedback to inform product development and launch strategies
  • Create sales tools and training materials to support product adoption and customer success
  • Monitor product performance and adjust strategies accordingly to drive business results
  • Collaborate cross-functionally with other teams to ensure seamless product launches and sustained market presence

Requirements:

  • Ability to develop and execute comprehensive go-to-market strategies
  • Strong project management skills to drive product launches and commercialisation activities
  • Analytical mindset to assess market trends and customer needs
  • Effective communication skills to engage stakeholders and drive business results
  • Adaptability to dynamic market conditions and ability to pivot strategies as needed
  • Leadership and influencing capabilities to drive business growth and market expansion

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