Digital Marketing Account Manager

7 days ago

Leicester, Leicester, United Kingdom Anuncia.co - PPC Specialist Agency Full time

We are excited to be hiring for an Account Manager to join our specialist digital marketing agency in the UK.

You'll be joining our small team at Anuncia.co, a leading PPC specialist agency, where we provide businesses with top-notch digital marketing skills to achieve their goals.

About the Role

We are looking for a personable Account Manager with some experience to join our dynamic team as we continue to grow. (Turning on our patent-pending Jargon Filter, what we mean is we're looking to hire someone who will enjoy building relationships with our clients and can tell the difference between their clickthrough rate and their conversion rate).

Your role will involve client-facing communication and internal project management with our team of specialists so we continue to deliver to the highest standards each month.

You will need exceptional written and verbal communication skills and be able to stay organised across multiple projects simultaneously.

You will report to our Senior Account Manager and Senior PPC Specialist who run the operations team.

You'll be expected to spend some of your work time on training and development. We want you to have the best skills in your field. It helps us, and it helps you.

About Us

Anuncia.co is a specialist pay-per-click (PPC) digital marketing agency based in the UK. Over the last 7 years we have grown to a team of 5 working with 35+ clients. Our service offering is primarily Google Ads and Microsoft Ads management and we are experts in Google Analytics 4 and Google Tag Manager.

We work with businesses across a variety of sectors. As a specialist partner, we bring best-in-industry skills and cutting-edge knowledge to drive performance.

We are one of a tiny number of specialists in working with charities and nonprofits, helping them to maximise value from the Google Ad Grant programme.

We also work with select multi-million pound businesses across ecommerce, IT and travel.

We are a small, dynamic team and we focus on helping both our clients and our staff thrive. We expect our team members to constantly build their skills, learn new things, push out of their comfort zones and help their teammates.

Key Responsibilities

  • Build and sustain strong working relationships with clients, including having difficult conversations and dealing with client challenges.
  • A focus on the goals of each client as well as an awareness of Anuncia.co's objectives too. The successful applicant will have a strategic and commercial mindset.
  • An understanding of what our agency offers and a desire to be relentless in reaching or surpassing the standards we set.
  • Attention to detail. The successful candidate will know what is happening to each account at all times and ensure they are kept on track.
  • Taking responsibility for the accounts you manage and always striving to add value wherever possible.

You will be the key point of contact for the accounts you are assigned to, managing projects in an agreed direction, anticipating and reacting to developments, and keeping the right people informed.

A Typical Week

  • Checking task and project progress for your clients
  • Working with our PPC specialists to understand ad performance
  • Prioritising account tasks as required
  • Creating tickets for new tasks for client requests
  • Email and telephone conversations with clients
  • Reviewing account performance and trends
  • Monitoring return on investment (ROI) and profitability of accounts
  • Checking in with clients for specific requests, questions or updates
  • Improving internal project management processes
  • Completing training in PPC and digital marketing to broaden your skills
  • Preparing client reports (end of month)

In addition, some of your time may be spent on our marketing and business development work:

  • Looking for opportunities to upsell other services to existing clients
  • Monitoring our website Analytics
  • Creating and planning marketing content and campaigns
  • Writing proposals
  • Managing and optimising the onboarding process for new clients

Requirements

  • Excellent interpersonal skills
  • Great communication skills, both verbal and written
  • Excellent telephone manner
  • Experience and strong understanding of digital marketing
  • Evidence of effective team working
  • Curiosity and interest in digital marketing and specialisms within it
  • Good commercial instincts to understand client objectives
  • Experience project managing and delivering successful projects
  • Some experience working in marketing and/or digital marketing
  • Digital marketing qualifications are desirable but not essential

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