Marketing Strategist

2 weeks ago

Edinburgh, Edinburgh, United Kingdom Royal London Group Full time

About the Role

We are seeking a highly skilled Marketing Strategist to join our Adviser Marketing team at Royal London Group. This is an exciting opportunity to work on market-leading campaigns and content that support our overall Brand and Marketing strategy.

Key Responsibilities

  • Develop and deliver marketing campaigns and projects that align with business objectives, working collaboratively with cross-functional teams.
  • Create compelling and engaging content for various marketing channels, including digital and social media.
  • Use data and insights to continuously test, learn and optimise marketing activity, measuring impact and reporting to relevant stakeholders.
  • Work with internal and external agencies to deliver and measure campaigns, providing insights to help create efficiencies in the management of marketing assets.
  • Support any regulatory change requirements and contribute to the development of marketing strategies that drive business growth.

About You

We are looking for a highly motivated and experienced Marketing Strategist who has a good understanding of marketing communication tools and techniques, including paid media. You will have excellent project management skills, experience of marketing planning and development, and a strong track record of delivering marketing campaigns and projects.

About Royal London Group

We are the UK's largest mutual life, pensions, and investment company, offering protection, long-term savings and asset management products and services. Our People Promise to our colleagues is that we will all work somewhere inclusive, responsible, enjoyable and fulfilling, underpinned by our Spirit of Royal London values; Empowered, Trustworthy, Collaborate, Achieve.

What We Offer

  • A competitive salary and benefits package, including 28 days annual leave in addition to bank holidays, an up to 14% employer matching pension scheme and private medical insurance.
  • A dynamic and inclusive work environment that values diversity and promotes equality.
  • The opportunity to work on high-profile marketing campaigns and projects that drive business growth and make a real difference to our customers.

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