Commercial Communications Strategist
2 weeks ago
We are seeking a highly skilled Commercial Communications Strategist to join our team at eTeam. As a key member of our communications team, you will be responsible for developing and executing strategic communications plans to drive awareness of our client brand and build a differentiated corporate reputation among key target stakeholders.
Key Responsibilities- Develop and execute corporate and communications activities to drive awareness of client brand and build differentiated corporate reputation among key target stakeholders.
- Evaluate and evolve corporate digital channel strategy, securing internal stakeholder support to deliver against the goals of the communications team.
- Co-lead affiliate communicator engagement and tailor support for maximum take up and implementation of regional communications.
- Develop relationships with target media and identify opportunities for leadership visibility/client thought leadership or input.
- Build relationships within the region and enterprise to provide communications counsel to all parts of the organisation, including the management team.
- Build and maintain relationships with external stakeholders as appropriate to deliver against communications goals.
- Maintain a steady drumbeat of regional social content and newsflow to positively position client as a preferred partner and engage target external stakeholders.
- Ensure internal-external brand congruence via integrated communications across internal and digital channels, leveraging internal employee and TA/brand communications content as appropriate.
- Build relationships with EST-C communicator network to understand their capacity/capability needs, ensure alignment and maximise impact of communications across the region.
- Build relationships with CIR colleagues and relevant functions/partners across the business to surface key opportunities, share/repurpose content and secure internal stakeholder support for timely approval and delivery.
- Day to day performance management of agency partner, ensuring communications programme deliverables are timely and within budget.
- Ensure corporate branding/materials are fit for purpose for affiliate delivery of corporate communications activity, materials, digital channel content.
- Key member of communications leadership team supporting EST comms lead, nurturing team development, culture and innovation.
- Drive operational excellence and continuous improvement within team, ensuring media monitoring platform functionality/reporting is maximised, audience engagement, media presence and digital performance is tracked and measured and reported via team dashboard.
- Deputise/support EST Comms Lead in relation to BCP/Pan European Crisis Team participation as appropriate.
- Commercial, Market Access, Gov Affairs, Patient Partnerships
- Communications global/regional/affiliates
- Client senior management
- Legal/Compliance and Medical signatories
- Affiliate General Managers, senior managers and Communications Leads
- PR agencies
- Key External Experts/HCPs as required
- Political dignitaries as required
- Members of the public
- Key media
- Patient/Professional organisations
- Professional/regulatory bodies (ABPI, EFPIA, PMPCA)
We are looking for a highly skilled and experienced Commercial Communications Strategist with a strong customer focus and a proven track record of delivering digital strategy/communications activity, metrics and evaluation.
- 5-10 years pharma sector communications experience
- Ability to devise, plan and execute strategic communications
- Excellent organisational and prioritisation skills
- Strong proven track record of delivering digital strategy/communications activity, metrics and evaluation
- Ability to devise strategic external/corporate communications to support business goals
- Proven compliance expertise; to understand and comply with industry laws and relevant regulations and work productively with E&C/Legal reviewers.
- Solid track record of leading project/account teams
- Proven ability to build relationships with external stakeholders such as patient groups, media, HCPs, payers
- Proven ability to deliver large integrated multi-stakeholder, multichannel communications programmes
- Proven ability to influence, (appropriately) challenge and engage diverse stakeholders (including Senior stakeholders)
- Fluent in written and verbal business English
- Graduate or equivalent professional qualification and/or proven expertise.
- Willing to work additional hours and/or travel as required by the business.
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Addlestone, Surrey, United Kingdom eTeam Full timeAbout the RoleWe are seeking a highly skilled Commercial Communications Strategist to join our team at eTeam. As a key member of our communications team, you will be responsible for developing and executing strategic communications plans to drive awareness of our client brand and build a differentiated corporate reputation among key target stakeholders.Key...
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Addlestone, Surrey, United Kingdom eTeam Full time{"title": "Commercial Communications Director", "content": "Job DescriptionAs a Commercial Communications Director at eTeam, you will play a key role in driving awareness of client brand and building a differentiated corporate reputation among key target stakeholders across the EST-C region.Main Responsibilities:Evolving corporate digital channel strategy to...
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Addlestone, Surrey, United Kingdom eTeam Full time{"title": "Commercial Communications Director", "content": "Job DescriptionAs a Commercial Communications Director at eTeam, you will play a key role in driving awareness of client brand and building a differentiated corporate reputation among key target stakeholders across the EST-C region.Main Responsibilities:Evolving corporate digital channel strategy to...
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