Digital Marketing Specialist

5 days ago

Blackpool, United Kingdom GLASDON LTD Full time
About the Role

We are seeking a highly motivated and creative individual to join our Group Marketing team in Blackpool, Lancashire. As a Digital Marketing Executive, you will play a key role in developing and implementing our marketing strategy, driving engagement and conversions across various channels.

Main Responsibilities
  • Develop and execute content marketing campaigns to reach our target audience, incorporating SEO best practices and social media optimization.
  • Manage and maintain our social media presence, creating engaging content and responding to customer inquiries.
  • Conduct market research and analyze industry trends to inform marketing decisions.
  • Collaborate with cross-functional teams to ensure alignment and consistency in marketing efforts.
  • Monitor and report on key performance indicators (KPIs) to measure campaign success.
Requirements
  • 2.1 Degree in Marketing, Business, or related field, or equivalent experience.
  • Excellent written and verbal communication skills, with a strong understanding of social media and IT.
  • Proven experience in content creation, social media management, and SEO.
  • Strong analytical skills, with the ability to interpret data and make informed decisions.
What We Offer
  • Competitive salary and benefits package.
  • Opportunities for professional development and growth.
  • A dynamic and supportive work environment.
  • Flexible working arrangements, including remote work options.

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