Senior Communications and Engagement Strategist
3 weeks ago
About Us
At Scottish Water, we are dedicated to serving the people of Scotland with integrity and commitment. Our Corporate Affairs team plays a crucial role in ensuring that our services are communicated effectively, fostering trust and transparency with our stakeholders.
Role Overview
We are seeking a Principal Communications and Engagement Consultant who is passionate about driving impactful marketing initiatives. This role is essential in shaping our communications strategy, focusing on engaging content that promotes positive behaviour change.
Key Responsibilities
- Lead and manage comprehensive, insight-driven communication campaigns that resonate with our customers.
- Develop and implement strategies centered around critical themes such as water conservation, pollution reduction, and community engagement.
- Collaborate with various teams to enhance the visibility and effectiveness of our campaigns, ensuring alignment with our corporate objectives.
- Utilize multi-channel approaches, including digital media, traditional advertising, and public relations, to maximize outreach and impact.
- Evaluate campaign performance and leverage insights to refine future initiatives.
Candidate Profile
The ideal candidate will embody the core values of Scottish Water: Bold, Responsible, Inspiring, and Caring. You should possess a strong background in managing high-profile campaigns and demonstrate a proven ability to drive measurable behaviour change.
Essential Qualifications
- Experience in developing and executing multi-channel marketing campaigns.
- Strong understanding of social marketing principles and their application in public service.
- Proficiency in managing budgets and working with external agencies.
- Exceptional communication skills, with the ability to engage diverse audiences effectively.
Work Environment
This position offers a hybrid working model, with occasional travel required for site visits and stakeholder meetings. A valid driving license is preferred.
Employee Benefits
We prioritize work-life balance and offer a generous holiday allowance, flexible working arrangements, and family-friendly policies. Additional benefits include a comprehensive pension plan, life assurance, and access to various employee rewards programs.
Commitment to Diversity
Scottish Water is committed to fostering an inclusive workplace. We encourage applications from individuals of all backgrounds and experiences, and we are dedicated to making reasonable adjustments to support candidates throughout the recruitment process.
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