Demand Generation Manager
3 weeks ago
This is an exceptional opportunity to join our team and drive business growth through innovative marketing strategies. As a Demand Generation Manager, you will be responsible for developing and executing a comprehensive marketing plan that aligns with our business objectives.
Key Responsibilities:- Develop and implement a B2B marketing strategy that drives new business results and retains existing customers.
- Manage and maximize the value of our brand portfolio, including planning and elevating our premium brand.
- Power up our customer marketing by emphasizing new product penetration into our existing customer base.
- Plan, implement, and manage an Account Based Marketing programme that drives targeted outcomes.
- Manage and report marketing performance, working closely with sales to identify areas for optimization and incremental improvements.
- Owning the UKI digital marketing assets, including websites, CRM, and collaterals.
- Building strong cross-functional relationships with sales, support, and other internal stakeholders.
- Resource and budget management, focusing on building brand and driving strong ROI at an efficient CAC rate.
- Highly competent in current marketing demand generation tactics, tools, and channels, both online and offline.
- Use of marketing analytics and data to drive targeted outcomes and adapt strategy while programmes are in flight.
- Strong knowledge and executional skills in marketing automation tools (Hubspot, Marketo, Pardot, etc) and experience in Salesforce CRM.
- Confident copywriter with an eye for detail, able to move content from concept to delivery.
- Competent at managing a budget and confident reporting on campaign performance and ROI.
- Strong agency management and people management skills.
- A 'can-do' attitude, with the ability to effectively set priorities, handle multiple projects, and hit deadlines.
- Competitive Salary
- Company Bonus Scheme based on performance
- Private Healthcare & Dental
- 27 days annual leave plus Bank Holidays
- Birthday off work
- 2 Wellbeing days leave
- 2 Giving Back Days
- 5% employer pension contribution
- Death in service (4x salary)
- £350 Christmas voucher
- Monthly/quarterly socials
- Training & Development opportunities
- Hybrid working
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Demand Generation Manager
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Nottingham, Nottingham, United Kingdom Esendex Australia PTY Limited Full timeUnlock Your Potential as a Demand Generation ManagerThis is an exceptional opportunity to join our team at Esendex Australia PTY Limited and take on a key role in driving our UK & Ireland based brands to success. With a new sales management team in place, we're seeking an experienced marketing professional who can blend excellent brand marketing with strong...
