Brand Marketing Director EMEA
1 day ago
We are seeking a seasoned Shopper Marketing Manager to drive impactful campaigns and lead key account teams. If you have a proven track record in FMCG marketing, we want to hear from you.
Main Responsibilities
- Develop and execute shopper marketing strategies that drive results, working closely with key accounts and internal stakeholders.
- Lead customer presentations and drive regular contact with key accounts, presenting compelling insight-led plans that align with McCormick and retailer strategies.
- Own the launch of new products and innovation platforms in store, driving trial and penetration within key accounts.
- Manage budgets and investments for key accounts, including monthly financial reviews and supporting the planning of annual budgets and shopper marketing strategies.
- Effectively interpret industry, category, customer, and shopper data to inform marketing decisions.
Candidate Profile
- Relevant experience in FMCG, including shopper, trade, or customer marketing.
- Strong problem-solving skills and ability to build business relationships.
- Quick learner with agility and ability to pivot at pace.
- Creative thinking and growth mindset.
About McCormick
Mccormick is a leading manufacturer, marketer, and distributor of spices, seasoning mixes, condiments, and other flavorful products to the food industry, retail outlets, food manufacturers, food service businesses, and consumers.
With a global presence in 25 countries and 170 markets, we operate from nearly 60 locations, serving customers with recognized brands including Schwartz.
We are committed to diversity and inclusion, and as a user of the disability confident scheme, we guarantee to interview all disabled applicants who meet the minimum criteria for the vacancy.
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