Brand Manager

6 days ago

London, Greater London, United Kingdom Totum Full time

About Totum

Totum is a leading law firm in the UK, known for its commitment to excellence and innovation. We are seeking a highly skilled Marketing Manager to join our team and help drive our marketing strategy forward.

Key Responsibilities:

  • Develop and Execute Marketing Strategy: Collaborate with senior stakeholders to develop and deliver a comprehensive marketing strategy that aligns with the firm's business objectives.
  • Marketing Campaigns: Execute marketing campaigns across various channels, including social media, email, and events, to promote the firm's services and brand.
  • Agency Management: Manage relationships and projects with external agencies to ensure effective delivery of marketing services.
  • Content Management: Oversee the development and publication of high-quality content, including website and social media content.
  • Social Media: Manage social media platforms and strategies to engage with our audience and build brand awareness.
  • Events: Plan and execute events, including conferences, seminars, and workshops, to promote the firm's services and expertise.
  • Directory and Awards: Handle directory and awards submissions to ensure the firm's visibility and recognition in the industry.
  • PR and Communications: Manage PR and communications efforts to maintain a positive reputation and build relationships with key stakeholders.
  • ESG and HR Initiatives: Provide marketing support for ESG and HR-related initiatives to promote the firm's commitment to sustainability and employee well-being.
  • Brand Management: Maintain and enhance the firm's brand management, including brand guidelines and asset management.

Requirements:

  • Marketing Experience: Proven track record of marketing experience, ideally within a law firm environment (wider professional services experience will be considered).
  • Social Media Knowledge: Excellent knowledge of social media platforms and strategies.
  • Writing and Communication Skills: Strong writing and communication skills to effectively communicate with stakeholders.
  • Project Management: Ability to manage multiple projects and stakeholders effectively.
  • Creative and Strategic Thinking: Creative and strategic thinking with a proactive approach to drive marketing initiatives forward.

Equal Opportunities:

Totum is an equal opportunity employer and is committed to diversity and inclusion. We strive to accommodate anyone who may have specific needs. If you require reasonable adjustments to be made during the selection process, please talk to a member of the recruitment team so that any required adjustments can be made in advance.

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