Digital Marketing Strategist

2 weeks ago


Hinckley, United Kingdom HK Recruitment Full time
About the Role

We are seeking a highly skilled Digital Marketing Manager to join our team at HK Recruitment. As a key member of our digital marketing team, you will be responsible for developing and implementing effective paid media and PPC campaigns across various platforms.

Key Responsibilities
  • Work closely with the Director of Digital Growth to develop and implement digital marketing strategies
  • Manage and implement paid media and PPC campaigns across multiple channels, including Google Ads, Bing Ads, LinkedIn, and Meta
  • Oversee accounts on search platforms, including Google Ads, Bing, and Meta
  • Manage budgets and develop search strategies to maximize ROI
  • Track key performance indicators (KPIs) and provide regular reporting and tracking
  • Develop and implement copywriting strategies to enhance campaign performance
Requirements
  • Degree or qualification in digital marketing or a related field
  • Experience working in a PPC/Paid Media role or a similar field
  • Knowledge of PPC/Paid Media/SEO principles and best practices
  • Working knowledge of Google Analytics/AdWords, Meta, and Facebook
  • Excellent written and verbal communication skills
  • Hands-on experience with digital marketing tools and software
  • Analytical and problem-solving skills
  • Ability to work effectively in a team environment
What We Offer
  • Competitive salary up to £40,000 depending on experience
  • Pension scheme
  • 25 days holiday + bank holidays
  • Birthday off
  • Medical insurance


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