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**Account Director

2 months ago

London, Greater London, United Kingdom The Industry Club Full time

Job Title: Account Director - Social Media Strategist

Company: The Industry Club

Job Type: Full-time

Location: Central London

About Us: The Industry Club is a leading, full-service creative agency based in Central London. We are looking for a highly skilled Social Media Account Director to join our team.

Job Description:

Key Responsibilities:

  • Social Media Strategy: Develop and deliver innovative social media strategies, primarily for a famous automotive brand. Lead the planning and execution of campaigns across Instagram, TikTok, YouTube, and Facebook.
  • Client Relationship Management: Serve as the primary contact, maintaining strong, long-term client relationships. Ensure client satisfaction and loyalty.
  • Project Management: Coordinate with account, creative, and design teams to deliver targeted content. Oversee a team of social media managers, driving social-first ideas and managing creative briefs.
  • Social Media Management: Oversee daily operations of client social channels, managing content calendars, scheduling, and community engagement. Ensure campaigns meet objectives, budgets, and deadlines.
  • Account Growth: Present campaign proposals, performance reports, and strategic insights. Identify growth opportunities and contribute to new business pitches.
  • Campaign Analysis: Monitor and optimize campaign performance using in-house tools and native analytics platforms.
  • Social Listening: Use social listening tools to understand target audiences, trends, and industry insights. Conduct social media and influencer marketing audits.
  • Paid Social: Collaborate with the paid media team to amplify social campaigns.
  • Influencer Marketing: Develop and execute influencer strategies. Identify and negotiate with influencers, ensuring contracts and briefs are in place.
  • Industry Best Practices: Stay updated on trends, competitor activity, and industry developments to refine strategies.

Requirements:

  • Experience in the automotive sector or a strong desire to work on automotive brands.
  • Leadership skills and ability to work closely with the wider agency departments.
  • Strong understanding of social media platforms and their capabilities.
  • Excellent communication and project management skills.
  • Ability to work in a fast-paced environment and meet deadlines.

What We Offer:

  • A people-first agency culture where your voice is heard and your learning and development are a priority.
  • A strong training offering to support your growth and success.
  • A collaborative and dynamic work environment.