Member Communications and Campaigns Specialist

6 days ago


Hove, Brighton and Hove, United Kingdom LegalAndGeneral Full time
{"title": "Member Communications and Campaigns Specialist", "description": "Job Overview

We are seeking a highly skilled Member Communications and Campaigns Specialist to join our team. As a key member of our marketing function, you will be responsible for developing and delivering member communication materials and engagement campaigns that support workplace members and schemes throughout the member lifecycle.

Key Responsibilities:

  • Design and deliver campaigns and communications that support contact and engagement strategies for members, working efficiently and within budget and timescales, observing brand guidelines and tone of voice to ensure customer-centricity at all times.
  • Work with agencies and third-party suppliers to deliver materials and ensure they are delivering to brief and to budget to meet commercial and business targets.
  • Ensure appropriate tracking and reporting is in place to enable us to collate, analyse, and interpret campaign management information and insight, to maximise the effectiveness of communications and campaigns.
  • Utilise customer/member insight, analytics, and data, reviewing feedback and improving activities undertaken to create effective communications that deliver key messages and support commercial objectives.
  • Implement campaign and communication creation across all appropriate channels and within tight timeframes, with robust test and learn activity to learn and evolve campaigns to maximise their impact.
  • Build effective relationships with key stakeholders, both internally and externally, by working collaboratively to leverage expertise and understand requirements.
  • Work within our appropriate risk and compliance framework and demonstrate key behaviours of a professional, supportive, and engaging marketing function, to ensure communications and campaign activity adheres to Group risk framework.
Requirements

To be successful in this role, you will need:

  • Numerate with strong analytical skills and evidence of budgetary management.
  • Good people skills and ability to clearly and confidently communicate and influence with key stakeholders at all levels.
  • Ability to manage multiple projects to tight timescales, with good organisational and project management skills.
  • Able to adapt to and work with change, in a fast-growing division and marketing function.
  • Excellent attention to detail and strong written and verbal skills, able to produce copy to publication standards.
  • An understanding of customer contact/engagement strategies.
  • IT skills, with excellent working knowledge of Microsoft Office and other relevant software packages.
  • Experience of designing and delivering consumer-facing communications plans and activities.
  • Experience of working with creative agencies and providing appropriate briefing, management, and creative evaluation.
  • Experience of working in a marketing function or creative agency.
  • Preferably considerable experience of working within a financial services organisation or financial services clients.
What We Offer

We offer a competitive package that looks after all the things that are important to you, including:

  • The opportunity to participate in our annual, performance-related bonus plan and valuable share schemes.
  • Generous pension contribution.
  • Life assurance.
  • Private medical insurance (permanent employees only).
  • At least 25 days holiday, plus public holidays, 26 days after 2 years' service. There's also the option to buy and sell holiday.
  • Competitive family leave.
  • Participate in our electric car scheme, which offers employees the option to hire a brand-new electric car through tax-efficient salary sacrifice.
  • Many discounts we offer, both for our own products and at a range of high street stores and online.
About Us

Legal & General is a leading financial services group and major global investor, named Britain's Most Admired Company in 2023, for the second year running. Rated top in our sector and top for inspirational leadership, we have a strong heritage and an exciting future.

We aim to build a better society for the long term by investing our customers' money in things that make life better for everyone.

If you join us, you'll be part of a welcoming culture, with opportunities to collaborate with people of diverse backgrounds, views, and experiences. Guided by leaders with integrity who care about your future and wellbeing. Empowered through initiatives which support people to develop their careers and excel.

We strive to be open, mindful, and inclusive, so are always willing to discuss flexible working arrangements and reasonable accommodations for candidates with specific needs.

If you're open to finding out more, we'd love to hear from you.

"}

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