Member Communications and Campaigns Specialist

6 days ago


Hove, Brighton and Hove, United Kingdom Legal & General Full time
About the Role

We are seeking a highly skilled Member Communications and Client Campaigns Executive to join our team at Legal & General. As a key member of our marketing function, you will play a crucial role in developing, maintaining, and testing regulated communication materials across all our schemes.

Key Responsibilities
  • Design and Deliver Communications: Design and support the development of communication materials across all schemes, ensuring they align with our contact and engagement strategies for members.
  • Manage Client Requests: Manage email campaigns and other client requests, ensuring that all communications are approved in line with regulation.
  • Drive Member Outcomes: Apply learning, behavioural science, and insight from tests to enhance and improve member outcomes.
  • Collaborate with Agencies: Work with agencies and third-party suppliers to deliver materials, ensuring they meet commercial and business targets.
  • Analyse and Report: Create and contribute to the analysis and reporting of the effectiveness of communications and campaigns, optimising their effectiveness and improving member experience.
  • Utilise Customer Insight: Utilise customer insight, analytics, and data to create effective communications that deliver key messages and support commercial objectives.
  • Review and Improve: Review printed stock levels with third parties, manage version control, and ensure minimal stock waste.
  • Build Stakeholder Relationships: Build effective relationships with key stakeholders, both internally and externally, ensuring our behaviours are always demonstrated.
  • Compliance and Risk: Work within our risk and compliance framework, demonstrating key behaviours of a professional, supportive, and engaging marketing function.
Requirements
  • Marketing and Communications Education: Marketing and/or communications education desired, but not essential if equivalent experience.
  • Numerate and Analytical Skills: Numerate with strong analytical skills and evidence of budgetary management.
  • Excellent Communication Skills: Excellent attention to detail and strong written and verbal skills, able to produce copy to publication standards.
  • IT Skills: Excellent working knowledge of Microsoft Office and other relevant software packages.
  • Experience in Marketing: Experience of designing and delivering consumer-facing communications, working with creative agencies, and providing briefing, management, and creative evaluation.
  • Financial Services Experience: Preferably experience of working within a financial services marketing/communications team or equivalent.
What We Offer
  • Performance-Related Bonus Plan: The opportunity to participate in our annual, performance-related bonus plan and valuable share schemes.
  • Pension Contribution: Generous pension contribution.
  • Life Assurance: Life assurance.
  • Private Medical Insurance: Private medical insurance (permanent employees only).
  • Holiday Entitlement: At least 25 days holiday, plus public holidays, 26 days after 2 years' service.
  • Family Leave: Competitive family leave.
  • Electric Car Scheme: Participate in our electric car scheme, which offers employees the option to hire a brand-new electric car through tax-efficient salary sacrifice.
  • Discounts: Many discounts offered, both for our own products and at a range of high street stores and online.


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