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Global Content and Copy Director

2 months ago

London, Greater London, United Kingdom COYA Restaurant & Pisco Bar Full time

Job Summary:

COYA Restaurant & Pisco Bar is seeking a highly skilled and experienced Head of Content and Storytelling to lead our content and copy strategy, producing high-quality multimedia content that showcases our luxury lifestyle brand.

Key Responsibilities:

  • Develop and implement a comprehensive content strategy that aligns with our brand's vision and goals.
  • Manage and oversee content creation across all platforms, including social media, email, and website.
  • Coordinate photo and video shoots with external creatives and internal teams to deliver high-quality visual content.
  • Execute and deliver compelling content that drives brand growth and customer acquisition.
  • Support marketing plans and strategy by collaborating with the Global Marketing Director and wider teams.
  • Manage editorial and campaign calendars to ensure timely and effective content delivery.
  • Develop and maintain creative databases of photographers, videographers, and production agencies.
  • Lead social media strategy to drive business KPIs and implement daily engagement tactics.
  • Monitor competitor activities and stay ahead of trends in the luxury lifestyle industry.
  • Influencer marketing and UGC engagement to cultivate relationships and develop a brand ambassador program.
  • Plan and manage budgets across various territories and programs.
  • Data analysis to gather insights on client data and trends in audience behavior.

Requirements:

  • Proven experience in luxury lifestyle content creation and social media strategy.
  • Strong background in campaign management and content creation at an international level.
  • Exceptional copywriting and editorial skills.
  • Ability to coordinate and manage photo and video shoots.
  • Experience in influencer marketing and user-generated content initiatives.
  • Excellent communication and collaboration skills.
  • Keen eye for detail and a passion for storytelling.
  • Experience running multiple social accounts.
  • Available to travel extensively.
  • 2nd language such as Spanish, Italian, French would be advantageous.

Why COYA?

  • Be part of a prestigious brand in the luxury lifestyle industry.
  • Work in a dynamic and creative environment.
  • Collaborate with a talented team of professionals.
  • Enjoy opportunities for professional growth and development.