Social Media Content Specialist

4 weeks ago

London, Greater London, United Kingdom Green Park Content Full time

Job Title: Social Media Content Specialist

Job Summary:

We are seeking a highly skilled Social Media Content Specialist to join our team at Green Park Content. As a Social Media Content Specialist, you will be responsible for crafting engaging copy for social media platforms, including but not limited to TikTok, Instagram, YouTube, Facebook, and X.

Key Responsibilities:

  • Write social media copy for multiple formats, including captions, supers, creative executions, and scripts.
  • Develop and maintain social content calendars that align with strategic priorities.
  • Work within copy and channel best practices to deliver exceptional quality for our clients.
  • Participate in ideation sessions for content creation, as required.
  • Stay up-to-date with the latest algorithm changes for each social platform and advise on copy creation accordingly.

Requirements:

  • 2-3 years of experience writing copy for various social media platforms.
  • Experience writing about tourism and hospitality.
  • Experience working across paid and organic social and the different copywriting requirements for each.
  • Ability to adapt to brand tone of voice and turn their hand to different subject matter day-to-day.

Reporting and Communication Structure:

This role reports to the Content Squad Lead based in the UK, South Africa, UAE, or Saudi Arabia.

Performance Review and Personal Development:

By the Content Squad Lead and Head of Content on the basis of overall quality and performance of copywriting output, copy outputs and deadlines being met each month, client relationship and satisfaction with copy quality and performance, peer feedback as collated by line manager, execution and review of best practice copy generation and TOV guide created, relationships with other operating companies/departments, interpersonal/communication skills, being a team player, and demonstrating the core values of Green Park Content.

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