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Email Marketing Specialist
2 months ago
Job Summary:
RAC is seeking a highly skilled Email Marketing Specialist to join our Insight team on a permanent basis. This role will be delivered on a flexible hybrid model of working three days from home and two days at our office.
About the Role:
We are looking for a talented individual who will be able to make a big impact from day one. Responsible for helping drive the performance and efficiency of RAC's email marketing program, maintaining an effective workflow and ensuring emails go out on time and to the highest standard. We'll look to you to ensure effective planning, execution, and reporting.
Key Responsibilities:
- Manage a broad range of high-volume email campaigns to drive customer engagement and retention.
- Align with other teams across the Performance Marketing department, developing strong relationships and working processes to achieve business objectives.
- Work with the wider team to coordinate integrated campaigns to ensure consistent messaging across communications.
- Work with key stakeholders to ensure deadlines are hit and processes are met to deliver the plan to expectations.
- Support the Email Marketing Manager with real-time reporting to internal stakeholders on performance activity and optimization to improve results over time.
- Stay up-to-date with the latest industry changes that have the potential to impact performance.
Requirements:
- Minimum of 2-3 years of marketing experience, ideally gained in a fast-paced organization and a business or marketing qualification.
- Excellent organizational skills to manage multiple projects and deadlines.
- The ability to identify solutions to support growth and negotiate and execute best outcomes.
- Demonstratable experience of analyzing data to make informed decisions.
- Able to work at pace, achieve tight deadlines, and have the ability to work well under pressure, alone or as part of a team.
- Competent use of Adobe Campaign, Litmus, or other email marketing tools.
- Knowledge of HTML, CSS, JavaScript.
- Basic knowledge of other performance marketing channels such as PPC, Social, SEO, and display.
What We Offer:
- A competitive salary and benefits package.
- FREE RAC Ultimate Complete Breakdown Service from Day One.
- 25 days annual leave entitlement plus bank holidays.
- Option to join RAC's Group Personal Pension scheme where we will match/contribute up to 6.5% on qualifying earnings.
- 2 x Basic Salary Core Employer funded Life Assurance cover (4 x for pension scheme members) with the option to flex up to 10 x cover through our flexible benefits offering.
- Family leave support including paid time off, flexibility, and resources to help balance work and family commitments.
- Confidential personal support service, available 24 hours a day every day of the year for you and any family members ages 16+ in your household.
- Car salary sacrifice scheme – after 12 months of employment, where you'll enjoy significant tax savings, including electric vehicle options.
- Access to Orange Savings, our online discounts portal offering 1000's of savings on high street retailers, supermarkets, holidays, tech, and much, much more.
- FREE onsite parking.
