Cross-Nicotine Consumer Insights Trainee

3 weeks ago

London, Greater London, United Kingdom British American Tobacco Full time

British American Tobacco is transforming into a dynamic global multi-category enterprise. With innovative products such as VELO, VUSE, and GLO, we are dedicated to reducing the health impact of our industry.

To fulfill our vision, we seek individuals who are prepared to drive change. Join us on this exciting journey.

An exciting opportunity exists for a Cross-Nicotine Consumer Insights Trainee within British American Tobacco. This role is a fixed-term position aimed at supporting the Western Europe Area (WEA).

The primary objectives of this position involve assisting in the generation of consumer insights for New Categories (NC) and contributing to the overall strategy of the WEA.

  • Analyze trends in the total Nicotine and NC markets alongside consumer behaviors.
  • Ensure the accuracy of cross-nicotine data and insights for various research initiatives.
  • Provide valuable support and insights to the WEA Consumer model.

Key responsibilities include:

  • Comprehend cross-category consumer behaviors and the transition from traditional combustible products to new-category alternatives by monitoring and analyzing market trends.
  • Assist in the ongoing enhancement of the Consumer model with current data and assumptions.
  • Ensure adherence to relevant global research protocols.
  • Support the Insights Manager with project coordination, data analysis, and storytelling of insights.
  • Collaborate with key stakeholders (Insights, Category team, Legal team, agencies) to guarantee timely access to all necessary inputs.

What we are looking for:

  • Strong analytical abilities, with a passion for data and insights. Experience in consumer research is preferred.
  • Proficient in PowerBI, Excel, and PowerPoint.
  • Familiarity with research data software (Explorer, Harmoni).
  • Attributes such as persistence, tolerance for ambiguity, collaboration, learning agility, problem-solving skills, and attention to detail.
  • Proficiency in English is essential.

Additional beneficial skills:

  • Exceptional storytelling and presentation capabilities, with an interest in design and data visualization.
  • Strong communication skills demonstrated through clear writing.
  • Knowledge of statistics.

What we offer:

  • A competitive annual performance bonus (subject to eligibility).
  • A variety of benefits tailored to each country, including health plans, work-life balance initiatives, transportation support, and a flexible holiday policy with additional incentives.
  • Opportunities for personal growth and development through online learning platforms and tailored programs to enhance leadership skills.
  • A commitment to continuous improvement within a transformative environment, preparing for ongoing changes.

Why join British American Tobacco?

We are proud to be recognized as a Global Top Employer by the Top Employers Institute, certified for providing excellent employee conditions.

At British American Tobacco, we value collaboration, inclusion, and partnership as core principles. We strive to create an environment where every individual can flourish, regardless of gender, sexual orientation, marital status, race, religion, disability, age, or background. We believe that our strength lies in embracing diverse talent, which empowers us to cultivate an inclusive culture and achieve our business goals.

We encourage individuals returning to the workforce after a career break to apply, viewing such breaks as opportunities rather than obstacles. Our Global Returners program offers support for professionals re-entering the job market.

Join us and discover the possibilities that await you at British American Tobacco. Learn more about our culture and our award-winning employee experience.

We are committed to being a Disability Confident Employer. If you require any adjustments during the recruitment process to help you perform at your best, please inform the recruitment partner who will assist you if your profile is selected for the role. We are dedicated to optimizing your chances of success by making suitable arrangements for you to showcase your full potential.

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