Chief Commercial Officer

1 month ago

London, Greater London, United Kingdom SSP Deutschland GmbH Full time
Job Title: Chief Commercial Officer

We are seeking a highly skilled and experienced Chief Commercial Officer to join our team at SSP Deutschland GmbH.

About the Role:

The Chief Commercial Officer will be responsible for creating and executing the commercial plan for several OB propositions within Bars, to deliver EBITDA growth from like-for-like sales and gross margin improvement activity.

Key Responsibilities:
  • Develop and implement commercial strategies to drive revenue growth and profitability.
  • Work closely with the Head of Bars and Casual Dining to create the commercial plan for each of the specified propositions.
  • Ensure that every initiative is modelled on a product by product/unit by unit basis and forecast outcomes.
  • Submit proposed sales and gross margin improvement activities to weekly trade/monthly commercial forum meetings for approval.
  • Prepare proposition/menu briefs based on customer & commercial opportunity.
  • Collaborate with marketing services such as NPD, creative design, marketing planning and brand development function.
  • Accountable for the successful implementation of commercial activities through operational teams.
  • Report results at weekly trade and monthly commercial forum meetings.
  • Assess whether forecast has been achieved and EBITDA can be banked.
  • Course correct where necessary.
  • Identify opportunities for optimisation and roll out successful initiatives in other brands or product categories.
  • Manage the commercial set up for new openings including range, pricing, POS.
  • Deliver action plans to drive sales and profit if business cases are not delivering to target.
  • Monitor competitor and brand partner activity, as well as customer and market trends.
  • Conduct regular field visits to observe and support implementation in operational units.
  • Effectively manage Commercial Executives who support the implementation of the commercial plan.
Requirements:
  • Proven experience of using price, range, display and space, upselling, margin and category optimisation to deliver commercial results.
  • Experience of delivering profit targets preferred, but experience of working in a sales environment also desirable.
  • Ability to drive decision-making through analysis and based on evidence, rather than intuition.
  • Experience of drawing out business insights from analysis and presenting findings and recommendations persuasively.
  • Ability to develop innovative ideas to drive top and bottom line, testing, learning and refining and then operationalizing them.
  • Excellent organisational, leadership, and communication skills.
  • Experience of managing and influencing senior stakeholders.
  • Experience of managing client relationships.
  • Excellent knowledge of external trends in the food and beverage industry, customer trends and expectations.
  • Good understanding of the impact of external factors on growth, including competition and seasonality.
  • Good understanding of the operational reality in units i.e. a good understanding of waste management and minimisation, labour planning and optimisation, equipment, space and layout etc.
  • Analytical and commercial.
  • Exceptional attention to detail.
  • Data-driven.
  • Ability to focus effort on most profitable outcome.
  • Innovative and bold – able to find new ways of doing things, challenge the status quo, take an entrepreneurial approach (measured risk, high reward).
  • Ability to build and work to a solid plan to achieve margin but not afraid to adapt to changes to take advantage of opportunities and quick wins as they arise.

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