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Media Relations Manager

2 months ago

London, Greater London, United Kingdom Carwow Full time

ABOUT CARWOW GROUP

Carwow Group is fueled by a commitment to connecting individuals with their ideal vehicles. Our mission is to establish the ultimate platform for car transitions, reaching drivers through our innovative suite of engaging automotive brands, including Carwow, Auto Express, evo, Driving Electric, and Car Buyer.

Initially starting as a review platform, we have evolved into one of Europe's largest online car transition hubs, assisting over 10 million customers in their car buying and selling journeys. Our remarkable growth trajectory saw us expand by over 50%, facilitating nearly £3 billion in vehicle transactions through our platform.

In a significant move, we acquired Autovia, which has doubled our audience and enhanced our market presence. Together, we boast one of the world's largest YouTube channels, achieving over 1.1 billion views annually, alongside selling 1.2 million print copies of our publications and reaching over 350 million web content views each year.

WHY WORK WITH US?

We are proud recipients of the esteemed Culture 100 award, recognizing us as one of the most cherished and happiest tech workplaces. Recently, we secured $52 million in funding from Bessemer Venture Partners, a leading global venture capital firm, to accelerate our growth initiatives.

As innovators, we continually seek new opportunities and positive transformations, making our collective efforts essential. Where challenges arise, we perceive possibilities, crafting new experiences, launching fresh titles, and engaging with drivers.

Joining Carwow Group means advocating for drivers and the automotive sector, acting as a catalyst for change, and embracing the lessons learned from our endeavors.

ROLE OVERVIEW

We are in search of a Media Partnerships Manager to join our OEM & Media team.

This team is dedicated to establishing Carwow Group as the leading commerce media organization and strategic partner within the automotive industry. The OEM & Media team plays a crucial role in developing Carwow Group's retail and media solutions for automotive manufacturers and advertising agencies. Through daily interactions, the team cultivates strong partnerships focused on brand enhancement, consumer engagement, sales generation, and direct-to-consumer initiatives. Leveraging Carwow Group's extensive audience and industry expertise, we empower our partners to meet their business objectives.

KEY RESPONSIBILITIES

  • Drive revenue growth by achieving advertising revenue targets through an established pipeline and proactively creating successful media proposals for agency partners and clients.
  • Foster robust relationships with key media agency partners through regular review meetings and co-developed processes to maintain an 'always-on' engagement.
  • Conduct research on key performance metrics and strategies by brand to create tailored, data-driven advertising proposals.
  • Ensure Carwow remains top-of-mind for Agency Planners, Buyers, and Strategists, aiming to position Carwow Group as a primary media partner.
  • Collaborate with the Group Head to identify and recommend continuous improvements to the media proposition, working alongside our product and design teams.
  • Provide insightful, clear, and timely reporting on ongoing projects to media agencies and clients.

QUALIFICATIONS

  • Adaptable and innovative, with a focus on tailored, data-driven media agency propositions.
  • Experience in the media agency landscape, ideally as an Account Manager or in a similar role, or closely collaborating with media agencies in a publishing/media owner context.
  • Proficient in developing and executing a personal contact and prospecting strategy to establish new relationships.
  • Proven track record in closing and delivering substantial advertising deals with a customer-centric approach.
  • Ability to monitor quarterly bookings and pipeline against personal and team targets using accurate reporting tools.
  • Comfortable analyzing data and thriving in a data-driven sales environment.
  • A collaborative team player, open to feedback and committed to personal development.
  • Articulate and confident, particularly when engaging with senior decision-makers.
  • Possess a proactive attitude, eager to develop and promote new solutions.
  • Creative thinker, capable of exploring multiple approaches to achieve desired outcomes.
  • Understanding of consumer verticals, particularly in the automotive sector, is advantageous but not essential.

INTERVIEW PROCESS

  • Initial talent screening with a recruiter.
  • Meeting with the hiring manager.
  • Case study presentation.
  • Values-based interview.

BENEFITS

  • Hybrid working model.
  • Competitive salary to support your lifestyle.
  • Matched pension contributions for a secure future.
  • Share options to benefit from our collective success.
  • Comprehensive private healthcare, including eyecare vouchers.
  • Life assurance for added peace of mind.
  • Monthly mental wellbeing coaching sessions.
  • Enhanced holiday package, including bank holidays and additional leave for significant life events.
  • Opportunity to work remotely for a month.
  • Inclusive parental leave policies and support for family planning.
  • Access to the latest technology to enhance your work experience.
  • Generous budget for learning and development.
  • Regular social events to foster team connections.
  • Referral bonuses for bringing in new talent.

We value diversity and inclusion as core elements of our culture. We encourage individuals from all backgrounds and experiences to apply, ensuring that our recruitment process is fair and equitable.