Digital Marketing Manager
2 months ago
About the Role:
Blu Digital is seeking a highly skilled Performance Marketing Manager to join our team in London. As a key member of our marketing team, you will be responsible for overseeing the daily execution and strategic planning of our advertising campaigns across various channels.
Key Responsibilities:
- Develop and oversee budgets for the entire paid digital marketing portfolio, ensuring optimal allocation based on performance metrics and strategic objectives.
- Manage and optimize campaigns on Meta, implementing adjustments based on performance insights.
- Provide updates and strategic insights to key stakeholders while delivering detailed reports and performance insights, including monthly and weekly presentations.
- Continuously test new marketing channels and strategies, maintaining a robust testing pipeline, and adjusting media mix based on results.
Requirements:
- Experience with either Tableau and Google Analytics.
- Strong analytical and problem-solving skills.
- Excellent communication and presentation skills.
- Ability to work in a fast-paced environment and prioritize multiple tasks.
What We Offer:
- A competitive salary and benefits package.
- The opportunity to work with a dynamic and growing company.
- A collaborative and supportive team environment.
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