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Lead Campaign Strategist

2 months ago

London, Greater London, United Kingdom Handle Recruitment Full time
Position Overview

An exceptional opportunity for a meticulous Lead Campaign Strategist to join a dynamic Media organization collaborating with their award-winning in-house agency. The Lead Campaign Strategist plays a crucial role in assisting the Account Director with the oversight of ongoing campaigns, driving revenue generation, and achieving business development objectives.

This position is client-facing and entails the responsibility of delivering essential materials necessary for the execution and management of sophisticated advertising initiatives across Television, Events, and Digital platforms. The ideal candidate will aid in managing a diverse portfolio of media agency and client accounts under the guidance of an Account Director. This role also involves contributing to the pitching of new business and servicing accounts throughout the campaign lifecycle.

Key Responsibilities:

  • Assist in managing a portfolio of accounts in close collaboration with an Account Director, focusing on attracting advertisers and agencies to generate advertising revenue.
  • Support the Account Director in crafting new business proposals.
  • Leverage research insights to develop tailored solutions in partnership with the Research and Creative Solutions teams to engage potential advertisers.
  • Construct media plans for the Account Director across various platforms, including Television, Digital, and affiliates.
  • Generate campaign delivery reports in collaboration with the traffic and research teams.
  • Coordinate with the compliance team to ensure all commercial materials are approved for use.
  • Ensure the seamless execution of campaigns during their active phase and provide regular performance updates to clients.
  • Work with the research team to create comprehensive campaign delivery reports at various stages to be shared with clients.
  • Collaborate with the business marketing team to shape strategies for engaging target market customers and support local Sales Representatives' initiatives.

Key Requirements:

  • Immediate availability.
  • Experience in media sales or media planning within Television and Digital platforms.
  • Excellent communication abilities.
  • Proficiency in negotiation and influencing.
  • Strong computer skills, including PowerPoint, Excel, and Word.
  • Ability to cultivate robust business relationships.

This role is a contract position, and we actively encourage applications from individuals from under-represented backgrounds, as we are committed to fostering equality, diversity, and inclusion in our workforce.