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Digital Brand Strategist

2 months ago

Surrey, United Kingdom Colgate-Palmolive Full time
About the Role

We are seeking a highly motivated and detail-oriented Marketing Intern to join our team at Colgate-Palmolive. As a Marketing Intern, you will play a key role in supporting the Brand Team in the development and execution of the Palmolive & Sanex brand plans related to innovation and digital strategy.

Key Responsibilities
  • Brand Marketing / Innovation Support (50%):
    • Perform market trend analysis, competitive benchmarking, and market share analysis to inform brand strategies.
    • Develop data-driven, consumer-centric new concepts recommendations to drive business growth.
    • Coordinate internal and external engagement support to Brand teams and Hubs, assisting in trade stories development and support plans.
    • Lead the trade samples process of all innovation initiatives.
  • Digitally Accelerate Brand Strategies (50%):
    • Bring to life the brand digital strategy by leading the e-commerce content development for innovation, including SEO, ecom toolkit, and A+ for Amazon.
    • Assess the brand websites' website performance and lead their maintenance. Brief and coordinate the creative agencies and oversee the localization with hubs.
Requirements
  • Possess a Bachelor's or Master's degree in Marketing or Business/Economics (with a focus on Marketing).
  • Be fluent in English, with other European languages being a plus.
  • Exhibit a team work spirit, curiosity, energy, and positive attitude.
  • Display creative thinking, highly organized, with the ability to work across cultures and in remote teams.
  • Be a team player with a collaborative mindset, able to work effectively in cross-functional and cross-cultural teams.
  • Have an explorer attitude, acting fast in project tasks assigned.
  • Be comfortable working with numbers, metrics, and spreadsheets, with good analytical skills.
  • Have a good working understanding of key marketing concepts.
  • Exhibit a self-starter attitude, able to manage project work and multiple tasks interdependently.
  • Have knowledge of Google suite and Microsoft Office products.
  • A previous experience in a marketing function will be considered a plus.