Marketing Manager

1 day ago


West Malling, United Kingdom Reed Marketing & Creative Full time

I am working with large conveyancy business who are looking for an experienced Marketing Manager to join their ambitious team within the property and land sector. The company has a huge transformation underway andwith the way it delivers products andservices to the market. They are looking for someone to drive the marketing strategies, working closely with their sales and product teams to drive lead generation campaigns and bringing in a good ROI.

Key Duties:
**Developing the marketing plans in line with the business objectives

**Owning the relationship with product and sales to define customer value propositions for products and services

**Planning and implementing promotional and lead generation campaigns to drive brand awareness and deliver qualified leads converting to sales

**Building and managing production of a rich content/editorial calendar that attracts a qualified audience

** Establishing closed-loop analytics with sales to understand how our marketing activity turns into customers

**Continually refining the process to convert and retain customers via CRM campaigns

**Forecasting and presenting to senior management at monthly and quarterly business reviews

**Working collaboratively across teams and departments to maintain consistent messaging, narrative and positioning, to represent Landmark and its brands in the best possible way to market.

**Managing the marketing budget ensuring effective ROI on all activity

What we need from you:
**Background in the property or legal sector highly desirable

**Experience working with lead generation campaigns

**Evidence of ongoing learning
**Have leadership experience alongside excellent written and verbal communication skills

**Ability to work closely with product and sales teams to create communication and training materials

**Have proven experience of designing, development, delivery and reporting back on marketing proven experience

**Proficient in end-to-end inbound marketing and marketing automation

This is a Kent based role with hybrid working, there may also be some occasional travel to Reading so a full UK drivers license is needed.

The package with the role includes 25 days holiday with 5 unpaid extra days if needed, hybrid working and more



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