Creative Copywriter

6 months ago


Swindon, United Kingdom Openwork UK Ltd Full time

The Creative Copywriter role supports the whole Marketing team with the delivery of communications in support of business objectives and helps to ensure the consistent and compelling delivery of the Openwork brand. These communications will build adviser trust and confidence in Openwork and enhance the Openwork reputation both internally and externally.

The role will require an all-round creative person who can work on projects across different brands and media.

This will require day to day management of priorities and resources, close interaction with the full marketing team and SMEs across the business.

**Key Accountabilities**:

- Research topics and audience challenges to produce compelling, creative and credible copy.
- Optimise content by channel, using SEO practices, ensuring compliance with regulatory requirements.
- Write engaging and informative content at volume and pace.
- Work in partnership with wider Marketing SMEs to ensure that the finished product is on brief and is creatively outstanding.
- Champion the value of high-quality copywriting across the business.
- Prioritise and juggle resource when fast track/unplanned projects arise.
- Quality-check communications activity against brand tone of voice and identity guidelines.
- Support the wider business with more technical writing.
- Work closely with business SMEs to write awards entries.

**The benefits**:

- Salary - (insert details here)
- Bonus scheme - on target bonus - (Inert detail here)
- An annual car allowance of (Insert details here) (delete If not applicable)
- Pension scheme - contribute up to 5% of your salary and Openwork will match you and put in an extra 5%
- Critical illness cover
- Income protection - 1x salary
- Death in service - 4x salary
- 25 days holiday + bank holidays, with the opportunity to buy up to an additional 10 days
- A range of other flexible benefits to include private medical insurance, dental insurance and much more.


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