Campaign Executive

3 weeks ago

Birmingham, United Kingdom Morgan Philips Specialist Recruitment Full time

CRM and Loyalty is an important and growing area within my clients portfolio of brands, with a database of over 15m customer records, across an impressive portfolio of brands. With significant investment to market leading technology I am looking for a Campaign Executive in the Campaign Delivery team.

I am looking for a Campaign Executive to work within the Digital Production team, with knowledge and experience of data and database marketing from a Marketing focused degree or career.

This is an ideal role for someone intrigued by the world of data and how we use this data to make more informed marketing decisions and deliver personalised customer marketing programmes.

This will include; the development of automated customer journeys, deploying tactical campaigns, manipulating, selecting and segmenting data daily and finally developing post campaign analysis by understanding performance and identifying how we can improve communication KPIs.

You should be technically minded and have a passion to ‘get your hands dirty’ with the data, appreciate learning a major campaign tool, enabling them to deliver highly personalised campaigns with intelligent content distribution. They will offer full training on Adobe Campaign, a leading CRM tool, to deliver insight driven relationship marketing programmes.

The role offers an excellent opportunity for the right individual to work with major brands and build excellent knowledge and understanding of CRM programmes and this industry.

**Responsibilities**:
Process quarterly campaign plans and campaign briefs from the brand teams, ensuring campaigns are delivered on time and achieve targets.

Manage content libraries, liaising with external agencies to obtain and process the required assets.

Complete accurate data briefs that reflect the requirements of the campaigns and obtain approval from various stakeholders.

Build and deploy campaigns within Adobe Campaign, on time, to schedule and with no errors

Perform Quality Assurance on campaign extracts for other colleagues.

Ensure current administration and naming conventions within the platform are adhered to

Ongoing monitoring of campaigns

**Requirements**:
A good understanding of the Database Marketing sector though your degree or from an entry role in our sector ESSENTIAL

Work experience of manipulating, segmenting and selecting data through a marketing campaign tool or database e.g. IBM Unica, Adobe Campaign, Salesforce

Ability to demonstrate a genuine enthusiasm for working with data and developing best practise skills through training on the Adobe campaign tool

Ability to pick up technical systems quickly with an aptitude and keenness to learn new technologies

Excellent organisational skills to deliver against the required deadline

Excellent attention to detail and appreciation of need to follow process/treat data securely

Good team working skills with the ability to work collaboratively and flexibly

Excellent verbal/written communication skills

Please note you will receive an automated response advising you that we have received your CV.

Morgan Philips Group is a global talent solutions business that disrupts conventional thinking in executive search, recruitment and talent consulting. We operate in over 18 markets in Europe, North & South America, Asia, and the Middle East & Africa. We understand that the future is digital and social, so we embrace the latest technology, including video ads and CVs, as well as social recruiting. Our innovative services are tailored to the new world of work yet we do not lose sight of the fact that employees be they existing and potential are ultimately human beings.

We are committed to ensuring that all job applicants are treated equally, without discrimination because of gender, sexual orientation, marital or civil partner status, gender reassignment, race, colour, nationality, ethnic or national origin, religion or belief, disability or age.

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