Pr & Marketing Executive

3 days ago


Hastings, United Kingdom SocialCare2Recruit Full time

PR & Marketing Executive

Covering both offices in Hastings and Eastbourne

£28,000 + Car, Phone, Laptop

We are looking for an experienced PR & Marketing Executive to build our clients brand in the local area, and drive the continued growth and success of the business.

As PR & Marketing Executive, you will develop and lead the marketing strategy for our clients business. The PR and marketing executive has a key influence on how people see their brand. This varied role requires excellent communication skills, great planning and organisational ability, creative talent and marketing experience. You will be a key point of contact for communications with our external and internal stakeholders. The customer experience is key to the marketing strategy.

**Duties**
- Work with the management team to develop the marketing strategy and lead on its implementation.
- Identify advertising and other promotional opportunities. Write copy for adverts and produce other promotional materials for the local press, specialist publications, local radio etc.
- Research and produce company leaflets and brochures that are easily accessible to people with a range of communication needs. Liaise with designers and printers and arrange distribution.
- Establish relationships with the local media to positively raise the profile of the company.
- Organise feedback and PR events such as specialist care themed initiatives, summer events programme, customer/ family forums, charitable events, etc.
- Manage photography, photoshoots, interviews and press releases / press responses for PR purposes
- Manage the business microsite in line with brand guidelines, creating up to date content that is engaging and accessible.
- Use social media as a promotional and business tool in line with brand guidelines.
- Evaluate the effectiveness of marketing campaigns and take necessary actions to improve and / or leverage successes.
- Be prepared to work flexibly as part of the team
- Promote the growth and development of the business. Work with the management team to achieve key performance targets and deliver within budget.

From time to time you may be required to undertake additional duties.

**Salary**: £27,995.00-£28,000.00 per year

**Benefits**:

- Company car



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