Marketing Assistant
2 months ago
Overview:
**The Role and Team**
Join our dynamic Care Homes team as Marketing Assistant. In this role, you'll be instrumental in supporting our ambitious growth plans, focusing on design support for acquisition and retention marketing, and spearheading the organisation and continuous improvement of our events programme. Reporting directly to the Head of Marketing, Care Homes, you will be a vital player in supporting the Care Homes sales & marketing team of over 40 people.
**Location**:
Based in Trowbridge, with a hybrid option. Be in the office at least three days.
**The Team**:
Join a team of dedicated food experts. We're a mixed, passionate bunch - from experienced managers to fresh grads. You'll work independently but with great support and a top-notch induction to set you up for success.
**Responsibilities**:
- **Design and Marketing Support**: Play a crucial role in supporting the marketing and sales teams, particularly in areas of customer acquisition and retention. This includes creating and refining marketing materials and sales support tools, with a keen attention to detail.
- ** Event Management**: Take charge of planning, executing, and continuously improving a wide range of events, including external events for customer engagement, sales events and exhibitions. Your role will be key in transforming our approach to events within the Care Homes division, ensuring each event captures the apetito experience and engages both prospective and existing customers.
- ** Project Management**: Oversee projects from conception to completion, ensuring they are delivered successfully, on time, and within budget.
- ** Collaborative Development**: Work closely with the wider marketing and sales team to develop all necessary materials for customer prospecting, onboarding, retention and our comprehensive events program.
- ** Line Management**: Responsibility for managing and supporting the Events Assistant within the Care Home marketing team.
Qualifications/Personal Qualities:
**Qualifications and Experience**:
- Essential:_
- Comprehensive design experience with Adobe Creative Cloud. Portfolio of design work required.
- Copywriting experience.
- Attention to detail; for proofing all marketing materials before publishing.
- Demonstrated interest in events and marketing, including digital platforms.
- Experience in executing marketing initiatives.
- Proficiency in Microsoft Office 365.
- Desirable:_
- Experience in FMCG or food marketing.
- Familiarity with CRM systems.
**Personal Qualities**:
- Passionate, energetic, and enthusiastic about marketing and events.
- Assertive yet diplomatic, with the ability to forge productive working relationships.
- Organised, with excellent planning and time management skills.
- Self-motivated, resilient, and pragmatic.
- An effective communicator, both verbally and in writing.
- A collaborative team player with a strong work ethic.
- Capable of critical thinking and analysis, including numerical reasoning.
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