Paid Social Executive

7 months ago


Leicester, United Kingdom Dunelm Full time

**The Role**

**What You'll Do**
- Take ownership of creating, maintaining and optimising Paid social campaigns - working to category specific ROAS and ROI targets.
- Day-to-day management of ad campaigns on social media platforms, such as Facebook, Instagram, Pinterest and more.
- Work with the Paid Social manager and marketing team to define campaign objectives, set budgets, and create ad creative.
- Administrative duties such as updating and maintaining the daily spend tracker, weekly optimisation logs
- Work with the creative team to brief in copy, image and video creative depending on campaign needs.
- Track and analyse campaign performance using in platform reports and data analytics tools such as Google Analytics.
- Report on campaign results to stakeholders.
- Actively seek out new testing opportunities and work with the team to push them through to execution.
- Test and learn new ideas: covering creative, campaign structures, audiences.


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